Asknet targets Scandinavian payments market with Klarna partnership

Source: Asknet

Asknet AG, which recently was ranked as one of Germany's fastest-growing technology companies in Deloitte's "Technology Fast 50" report, today announces its partnership with Klarna AB, a Swedish financial services institute.

Since the company was founded in 2005, Klarna has become one of Scandinavia's market leaders in payment solutions for eCommerce. Today Klarna has a presence in Sweden, Norway, Finland, Denmark, Germany and Holland and boasts annual sales revenues of 20 million euros. To date eight million transactions have been processed, representing a transaction volume of 500 million euros each year. Approximately 5,500 online shops utilize Klarna's services, among them Scandinavian giants CDON, Dustinhome, and Nelly.

Klarna stands for innovative payment options that make shopping on the Internet easier and more secure. "Klarna Invoicing" is a user-friendly, secure service that makes it possible for customers to shop at any time and buy what they want, paying by invoice after receiving their purchases.

Another option is to pay by installment using "Klarna Account." Customers shop online using Klarna Invoicing, their orders are delivered to them, and all online purchases are then consolidated onto a single invoice at the end of the month. The customer can choose to pay the entire amount at once or to pay off a part of the total each month.

"We are pleased that our partnership with Klarna will allow us to offer a proven and highly popular payment option for the Scandinavian market," says Ute Koehler, Vice President of Business Operations at asknet AG. "Klarna is the perfect partner for asknet and supports our philosophy of offering end customers in our eShops user-friendly and secure payment methods that are in line with the requirements of the local market. With Klarna's services, we will boost customer satisfaction in our Scandinavian eShops - and we also expect the improved shopping experience to be reflected in higher conversion rates."

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