Aleri names Scott Jaffe COO

Source: Aleri

Aleri, a leading provider of enterprise-class complex event processing (CEP) technology and CEP-based solutions, has seen a dramatic increase in customer demand for its CEP based solutions, which include Aleri's Real-Time (RT) Risk Monitoring solution, Market Liquidity Analysis (MLA) server, Liquidity Risk Management System (LMS), and Liquidity Risk Manager (LRM).

In order to accommodate the growing customer base, Aleri has promoted Scott Jaffe, formerly Aleri's VP of North American Operations, to Chief Operating Officer and has continued to expand the North American sales team by adding Frank Sieracki as North American Regional Sales Director.

"This year continues Aleri's major growth and adoption of its CEP technology," said Jaffe. "Our strategy for providing real-time solutions addresses today's volatile market issues. We have seen that our solutions like risk, in addition to Aleri's CEP platform, which provides customers with the tools they need to quickly build solutions themselves, have greatly accelerated the adoption of Aleri technology by new customers across various markets. Additionally, we have seen a majority of our customers, who have the experience with and understand the value of CEP technology, expand the use of the technology enterprise-wide."

Over the past several years Aleri has increased its portfolio of real-time financial service applications that address specific needs, the majority of them dealing with risk management and analytics. Aleri's CEP platform, including several of its CEP-based solutions, has received awards and top recognition including;

  • Forrester recently added Aleri to its list of "Hot Banking Technology Companies to Watch in 2009" focusing on Aleri's LRM solution
  • Forrester also identified Aleri as one two "stand out" leaders in the CEP industry in the "The Forrester Wave(tm): Complex Event Processing (CEP) Platforms," Q3 2009 report
  • Aleri was named Best CEP Solution in 2009 Waters' Rankings
  • FX Weeks' eFX 2009 awards - Aleri won best Liquidity Management Solution

"We are excited that the adoption of Aleri's CEP technology and CEP-based solutions have continued to be an increasingly important tool for our customers," said Don DeLoach, CEO of Aleri. "Given our growth in the market, we have continued to increase increase our executive management team as well as our sales team. Scott Jaffe has been a proven leader since he joined the company. His strong management skills and customer relationship expertise has contributed to Aleri's incremental growth and has led to expansion of our sales team in order to accommodate it. Additionally, we are pleased to welcome Frank Sieracki as the newest member to our team. His strong sales background and experience within the financial services industry brings invaluable market knowledge to Aleri which will further help us continue to expand our business relationships."

Scott Jaffe joined Aleri in 2008 as vice president and general manager of North America. Since he began, Scott has provided invaluable direction to the Aleri organization and helped significantly increase Aleri's customer base. As COO, Jaffe will be responsible for all global customer facing operations and will report to Don DeLoach, CEO of Aleri.

Frank Sieracki joined Aleri at the end of June 2009. Frank's experience started with his early career at JPMorgan where he managed key institutional client relationships covering most asset classes, from equity/equity derivatives to most interest rate and Foreign Exchange products. His career spanned from there to lead a research sales team and block trading desk at Merrill Lynch before diversifying his investment product and analytical skills towards market data/trading/technology and enterprise solutions sales. From there he moved on to manage enterprise sales for Bridge Information Systems, Reuters America and Savvis Communication. He came to Aleri from SunGard Corporation where he was the managing director of Enterprise Sales.

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