ADP teams with Finaplex for ProVisor Wealth system

Source: ADP Brokerage Services Group

ADP Brokerage Services Group (ADP), a division of Automatic Data Processing, Inc. (NYSE:ADP), and Finaplex Inc., today announced that they formed a strategic partnership to offer an integrated wealth management solution for the broker desktop.

This new product, called ProVisor Wealth(TM), will provide robust functionality to ADP's clients and is backed by its Brokerage Processing Services engine.

By leveraging the best of what ADP has to offer through its ProVisor® application, including real-time access to account-level and tax lot information as well as online order entry, and integrating it with Finaplex Wealth®, a suite of wealth management applications, ADP and Finaplex will provide a unique advisor desktop. Finaplex Wealth includes proposal generation, asset allocation and modeling, portfolio management, performance measurement/reporting and portfolio re-balancing. In addition, ProVisor is tightly coupled with the Brokerage Processing Services back office, resulting in a seamless view of account level data, including customer assets, activity and other account related information.

"We are delighted to announce this partnership with Finaplex. We chose Finaplex as our partner after a comprehensive evaluation of firms in this space and have concluded that Finaplex has the market leading wealth management solution available today. This unique offering will enable ADP's clients to attract and retain top tier advisors, generate additional revenue and improve customer retention and satisfaction." commented Marianne Brown, senior vice president and general manager, ADP Brokerage Processing Services.

"Our partnership with ADP provides the best wealth management solution for ADP's clients who want to seamlessly run their desktop and mid-office enterprise wealth management applications with world class ADP serviced applications," said Pete Tierney, Finaplex president and CEO. "We're pleased we've been able to partner with ADP to offer ProVisor Wealth to the marketplace, and we fully support ADP's renewed product strategies for investment managers and advisors worldwide."

ProVisor is ADP's browser-based desktop application that offers financial consultants and other front-office professionals access to critical portfolio information, including real-time tax lot updates and contact management capabilities, coupled with automated order entry and real-time market data. ProVisor offers financial professionals and other sales personnel a comprehensive desktop application that will increase overall productivity in the front office, and through its integration with ADP BPS securities processing engine, streamline the firm's back office operations.

Finaplex is a leading provider of enterprise software solutions for the wealth management and financial services industries. It's flagship product, Finaplex Wealth, was created to incorporate best practices into the wealth management cycle. The Finaplex Product Suite, is a holistic solution that combines comprehensive data consolidation capabilities that integrate information from all in-house and third-party sources, sophisticated portfolio management, and web-based, modular business components that maximize the effectiveness of the entire wealth management cycle.

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