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Pay.On Quova rolls out Quova IP geolocation data

07 July 2009  |  2126 views  |  0 Source: Quova

Quova, the leading provider of IP geolocation data and services, today announced that PAY.ON AG, a leading developer of payment and risk management technologies and a global processor of online transactions, has implemented Quova's IP geolocation data to assist, detect and prevent fraudulent online payment transactions.

PAY.ON is a global payment outsourcing and routing company based in Germany, with offices in Austria, Hong Kong and the Philippines. For the company, having a reliable strong fraud screening process in place was imperative. PAY.ON's fully PCI-certified online payment platform enables online payments to occur by traditional as well as alternative methods. The gateway also offers a wide range of local e-payment methods and currencies, via a single interface, to a variety of clients across numerous sectors. Clients of PAY.ON include leading payment service providers, payment scheme suppliers, acquirers and clearing houses, as well as risk management providers.

By using Quova's IP geolocation data, PAY.ON can establish the real world location of a Web visitor and break down cardholder details to country, state or even city level. Armed with this information, the payment processor can compare the location of the user during the order process, with their registered card details monitoring any discrepancies in distance from the billing address. PAY.ON then instantaneously highlights mismatches and identifies suspicious transactions prior to payment authorisation.

"We selected Quova due to its strong track record within the fraud prevention market. We were also impressed by its level of accuracy in detecting an IP address right down to city level for a variety of online payment methods," said Robert Kuzelj, CEO of PAY.ON. "We are in the process of a strong global expansion and we believe that by using Quova's data we can further strengthen our fraud screening process, in addition to reinforcing our position as a leading global player within the payment market."

"Fraudsters are using increasingly intelligent methods of accessing payment details and PAY.ON's decision to implement IP geolocation technology highlights how important it is for online companies to have fraud prevention mechanisms in place," said Steve Sawyer, Vice President of Business Dsiness Development EMEA, Quova. "By setting standards for products in terms of risk factors, such as identifying mismatches between customers' IP locations and their billing addresses, e-commerce sites are now able to dramatically reduce fraudulent activity."

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