Nasdaq OMX Advantage loyalty programme partners with Google affiliate network
04 June 2009 | 2726 views | 0
Source: Nasdaq OMX
The NASDAQ OMX Group, Inc. (Nasdaq:NDAQ) today announced that its affinity marketing program, NASDAQ OMX Advantage, is partnering with Google's (Nasdaq:GOOG) affiliate network.
Through the Advantage service, NASDAQ OMX-listed companies can offer their employees access to discounts and promotions for products and services offered by participating NASDAQ OMX-listed companies. Today, many NASDAQ OMX-listed companies participate in the Google Affiliate Network as advertisers and post a variety of retail offers. As a result of our Google Affiliate partnership, Advantage will provide issuers and employees with access to additional retail offers currently on Google Affiliate Network from companies such as Sears, Kmart, The Great Indoors, MacConnections and IRobot.
"We are thrilled to partner with Google's affiliate program as part of our effort to expand NASDAQ OMX Advantage," said Bruce Aust, Executive Vice President of NASDAQ OMX. "Our partnership with Google's affiliate network provides additional visibility for our listed companies that are participating in this program while passing on added savings to our companies and employees," he said.
NASDAQ OMX Advantage is offered through a proprietary website that serves as an online marketplace featuring current offers and discounts which are frequently updated. Participants can register to obtain details on the many promotions from premier NASDAQ OMX-listed retail companies at the following site: www.shopadvantage.net. Participants in the program must be NASDAQ OMX-listed company employees. Advantage is currently available to U.S. companies.
NASDAQ OMX-listed companies currently participating in NASDAQ OMX Advantage include: 1-800-FLOWERS.COM, Cheryl & Co; Plow & Hearth; Wind & Weather; Hearth Song; Magic Cabin and Problem Solvers; JoS.A.Bank; PetMed Express; DELL Inc.; Casual Male Retail Group and their brands Casual Male XL, Living XL; Rochester Big & Tall; Microsoft; Apple; Wynn Resorts; IAC InterActive Corp.; Netflix; Napster; NutriSystem; Bidz.Com; VistaPrint; Weyco Group and their Florsheim and Stacy Adams Collection brands; Drugstore.com; Intuit Inc.; iBasis; PetSmart; and ValueLine Inc. among others.
NASDAQ OMX-listed companies have access to innovative products and services through a robust group of wholly owned subsidiaries -- Carpenter Moore Insurance Services, Shareholder.com, News Wire Service and Directors Desk -- and strategic alliance partners that make up NASDAQ OMX Corporate Services. Combined, these services help NASDAQ OMX-listed companies by facilitating transparency, mitigating risk and inspiring better corporate governance. An integral part of the quality service NASDAQ OMX-listed companies receive is a NASDAQ OMX Relationship Manager -- a dedicated, day-to-day NASDAQ OMX contact who works with our companies directly to answer their questions on market matters and other issues that affect them. The NASDAQ Market Intelligence Desk(r) gives senior executives an immediate, integrated and insightful source of real-time market information customized to their companies and needs. NASDAQ OMX-listed companies also have opportunities to increase their visibility through venues that are uniquely NASDAQ OMX including the NASDAQ MarketSite(r) and NASDAQ websites. To learn more about NASDAQ OMX Corporate Services, visit NASDAQ Online(sm) at www.nasdaq.net.