TIBCO BusinessEvents detects business behaviors, provides contextual insight to help companies mitigate risk and generate additional profits.

Companies can set TIBCO BusinessEvents to act automatically on opportunities to increase customer satisfaction, build loyalty, sell more products and increase efficiency. Unlike many traditional CEP solutions that focus on a limited scope of problems and uses, TIBCO BusinessEvents continues to benefit multiple industry segments and applications.

Southwest Airlines, which carries more than 96 million passengers annually, operating more than 3,400 flights a day with more than 34,000 employees, is one example.

"With TIBCO BusinessEvents, we're able to anticipate potential service disruptions involving flight operations that can affect our customer experience," said Jan Marshall, Southwest Airlines' vice president of technology and chief information officer. "BusinessEvents helps us maintain our on-time industry leadership and continues to improve operational efficiencies in today's tough business environment."

With the launch of TIBCO BusinessEvents 3.0, TIBCO marks another year as the undisputed leader in CEP software with over 40 percent market share - which is more than twice the closest competitor and 52 percent year-over-year growth according to a the most recent IDC Study(1).

"Vendors that are serious about providing platforms for event-driven systems must have best-of-breed capabilities for predictability, the ability to manage high levels of complexity at ultra fast speeds and interoperability with all styles of CEP," according to Maureen Fleming, director of IDC's BPM and middleware research program. "Perhaps more importantly, CEP platforms must also support the experts skilled at identifying risk and opportunity patterns without forcing these experts to learn how to program."

TIBCO BusinessEvents 3.0 Âdds Revolutionary New Features:

• Decision Managerr: New business user Interface provides simpler access for business users to write rules in their domains of expertise.
• Events Stream Processing: BusinessEvents query language allows you to continuously query event streams in real-time and take immediate action.
• Distributed BusinessEvents: Distributed cache and rules engine that provides practically unlimited scalability letting you monitor twice the magnitude of events previously possible.

"TIBCO BusinessEvents allows companies to harness the business behaviors of their smartest employees and automatically scale their best practices across the entire organization. This provides unique insights that enable businesses to see opportunities and act on them immediately," said Ram Menon, executive vice president, worldwide marketing at TIBCO. "Think of it as instant expertise - it enables your top performing two percent of employees to be digitally distributed across the entire organization."