Broadridge signs SunTrust Robinson Humphrey

Source: Broadridge Financial Solutions

Broadridge Financial Solutions (NYSE: BR) announced today that SunTrust Robinson Humphrey has implemented a wide range of its brokerage and processing products to support their extensive institutional brokerage operations.

This multi-year agreement with Broadridge gives SunTrust Robinson Humphrey the capacity to enhance the institutional client services that encompass the entire lifecycle of their trades. Under the agreement for the services, they will use a host of Broadridge products, including impactsm, FinancePro, PostEdge, Statement and Confirmations processing, and Post-Sale Fulfillment, all of which are designed to add automation, processing and communication capacity to their front and back-office operations.

SunTrust Robinson Humphrey utilizes Broadridge's platform and trading applications, including its best-in-class fixed-income processing engine, impact, which provides SunTrust Robinson Humphrey with real-time position and balance information, as well as trade execution, real-time settlement and clearing interfaces for domestic fixed-income securities. Additionally, Broadridge's FinancePro gives the firm's trading staff immediate access to inventory and quick navigation through screens to facilitate deal entry, collateral deal allocation, and transaction maintenance. SunTrust Robinson Humphrey also utilizes Broadridge's solutions for Post-Sale Fulfillment and Statement and Confirmation processing for all post-trade communications with their clients. Finally, SunTrust Robinson Humphrey has implemented Broadridge's PostEdge solution for enhanced internal reporting and archival functionality.

"By choosing Broadridge, we are subscribing to the market-leading platform, which gives us the added automation and efficiencies we need to support our existing clients and attract new ones," said Patti Wagner, SunTrust Robinson Humphrey's Chief Operations Officer. "We're looking forward to continuing our relationship with Broadridge. Their seamless technology and custom solutions provide the essential flexibility we need to grow our business," Wagner added.

"We are very pleased to expand our relationship with SunTrust Robinson Humphrey, Inc. and to be able to provide them with the automation they were seeking for their client processing," said J. Michael Hopkins, General Manager, Securities Processing Solutions Fixed Income US, Broadridge. "We will continue to work to give them the tailored solutions they need to increase efficiency, manage risk and offer new products to their growing client base," added Mr. Hopkins.

Comments: (0)