Kayne Anderson Rudnick selects ASI client acquisition system

Source: Advisor Software

Advisor Software, a leading provider of wealth management solutions for the advice market, today announced that Kayne Anderson Rudnick Investment Management, a Los Angeles-based Registered Investment Advisor (RIA) with nearly $6 billion in Assets Under Management, has selected ASI Client Acquisition Solution to streamline portfolio and proposal creation.

ASI Client Acquisition Solution is an institutional-caliber portfolio construction and proposal generation solution that allows financial institutions to increase the efficiency of the portfolio construction process and deliver more personalized portfolios for investors.

The decision to implement ASI Client Acquisition Solution reinforces Kayne Anderson Rudnick Investment Management's commitment to providing highly customized portfolio management services for high net-worth clients. Implementation plans include support for the firm's separately managed accounts, stocks, bonds and mutual funds.

In selecting ASI Client Acquisition Solution, Kayne Anderson Rudnick Investment Management evaluated a number of portfolio construction and proposal generation solutions. Out of six solutions that were considered, ASI Client Acquisition most closely fit the organization's requirements.

The results of the evaluation process revealed that ASI Client Acquisition Solution was well-suited to Kayne Anderson Rudnick Investment Management's business model because it would allow the firm to allocate both proprietary and non-proprietary funds while leveraging institutional-caliber analytics, including Monte Carlo simulation and efficient frontier analysis. The web-based solution also fit-in with the company's strategy of moving to an open architecture platform.

Said Stephen Rigali, CFA, executive vice president for Kayne Anderson Rudnick Investment Management, "ASI Client Acquisition Solution is the only solution to offer a seamless environment for addressing all of our investment proposal needs, from engaging the client and performing a thorough risk/return analysis to generating an Investment Policy Statement. It also features the most intuitive, stand-alone environment for front-end portfolio construction. ASI Client Acquisition Solution will enable Kayne Anderson Rudnick to institutionalize the proposal development process and enhance its advisory service offerings."

"Unlike other applications that require linking to turn-key product lines, ASI Client Acquisition Solution enables support for a broad universe of investment products," said Neal Ringquist, president and chief operating officer of Advisor Software, Inc. "Kayne Anderson Rudnick's recognition of this flexibility is a great endorsement. We look forward to working in partnership with the organization to ensure best practices and a consistent investor experience across the enterprise."

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