"The £499 voucher value will bring greater convenience to our customers currently using Ukash to shop, play and pay online, improving the consumer purchasing experience, and making it easier to buy higher value goods and services online", says Mark Chirnside, Ukash CEO.

"The availability of the £499 voucher from PayPoint's 16,000+ convenient outlets across the UK will also be attractive to internet retailers looking to embrace the millions of UK consumers who are currently excluded from shopping online. Looking ahead, the advantage of getting internet value when booking flights, holidays, big-ticket household goods or clothing and accessories could be available to the millions of UK consumers who don't have or choose not to use credit or debit cards".

Like all Ukash the new higher limit Ukash voucher does not have to be used all at once, as change in the form of a new voucher is given for any unspent portion, making it as flexible as using cash on the High St. A set of free of charge 'tools' at the Ukash website make it easy to combine smaller value Ukash into a single, higher value voucher or to split a voucher into a number of smaller value vouchers, or to convert a voucher's currency.

"The launch of the new £499 voucher is another important milestone for Ukash, extending choice whilst remaining free of charge to the consumer", concludes Mark Chirnside.