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Kuwait's Gulf Bank deploys Smart Chip loyalty card software

02 July 2007  |  1835 views  |  0 Source: Smart Chip Technologies

Smart Chip Technologies, the leading provider of end to end loyalty solutions, with Phoenix Technology Holdings Inc. is pleased to announce Gulf Bank of Kuwait will be deploying the selektpoints Loyalty Program utilizing the SCTN (OTC) End to End Loyalty Solution deployed through Phoenix Technology Holdings Inc.

"Gulf Bank's customer focus and continued award winning service is an excellent foundation for selektpoints in this partnership. They have shown significant growth and leadership in their merchant relationships and we are very proud to pioneer this relationship and new offering." commented Robert Buchan, CEO of selektpoints.

Under the agreement, Gulf Bank is the exclusive selektpoints Landlord Bank in Kuwait. Gulf Bank customers will be able to earn selektpoints rewards at selected merchant establishments throughout the Middle East and elsewhere in the world.

"We are delighted to be able to offer selektpoints rewards," said Louis Myers, Gulf Bank's CEO & CGM. "Gulf Bank is a leader in delivering great service and making the banking experience more rewarding for our customers. We believe the relationship with selektpoints will provide real benefits for customers and participating markets and will further strengthen Gulf Bank's competitive customer offer."

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