Pay By Touch and Opticard form point-of-sale alliance

Source: Pay By Touch

Pay By Touch, the leader in biometric payments and personalized marketing, today announced that it has teamed with Opticard Payment Services to expand the scope and capabilities of its payment solutions division.

The addition of Opticard's numerous point-of- sale (POS) solutions, including wireless terminals and software designed for the retail and restaurant verticals, will compliment Pay By Touch Payment Solutions' existing products and enable its resellers to offer a more robust solution set.

"We are very excited to broaden our presence in the marketplace and prepare to address new opportunities through this alliance with Opticard," said Ron Carter, President of Pay By Touch Payment Solutions. "The partnership provides our clients the more complete product offering they need in order to meet the demands of their respective markets and to continue to grow their merchant bases."

Pay By Touch Payment Solutions provides end-to-end payment processing solutions for more than 91,000 internet and brick-and-mortar merchants. The division provides faster, more reliable and more secure transactions, while allowing businesses to accept all major types of payments-be they card- present, card-not-present or via automated clearinghouse (ACH).

"Over the past 12 years, we have built an outstanding portfolio of integrated POS and terminal interfaces which work in conjunction with the Opticard front-end platform," said David Ingwersen, President of Opticard Payment Services." We look forward to leveraging our existing POS solutions and expanding our solution set to better service both Pay By Touch and our existing clients."

Opticard's transaction acquiring services securely acquire, format, and route transactions to any processing institution. Its state-of-the-art switching module can accept and format a variety of message formats, which are then transmitted, real-time, to the transaction acquiring host's system for processing.

The combined service will be available to Pay By Touch Payment Solution's resellers in the second quarter of 2007.

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