Tower Federal CU implements Dynamic card issuing technology

Source: Dynamic Card Solutions

Dynamic Card Solutions (DCS), developer of CardWizard, the leading instant issue and PIN selection software application for financial institutions, today announced that Maryland-based Tower Federal Credit Union, the largest federal credit union in the state and one of the largest in the nation, has implemented CardWizard to instantly issue debit cards to its more than 115,000 members.

Committed to service excellence, Tower Federal Credit Union's management identified a need to reduce the time associated with members receiving debit cards after applying for a new account or replacing lost or stolen cards, which could be as long as 14 days.

After evaluating several options, Tower chose DCS' CardWizard to increase debit card service levels, recognizing the product's affordability, open-system design, and ease of integration with its core processing system. Following a successful pilot program, Tower has implemented CardWizard in all of its branches and trained 75 team members on the CardWizard system. Since introducing the system last year, the credit union has instantly issued more than 9,500 debit cards.

"Our members love the fact that they can now walk into a branch, and within minutes, get their debit card with their own selected PIN and leave with their card that's ready to use," said Vickey Rohde, senior analyst of research and development for Tower. "Even if they are outside the state of Maryland and they need their card replaced, with CardWizard we can instantly issue a card and overnight it to them anywhere in the world. I don't think you can ask for better service than that."

"The implementation of DCS' instant issuance technology reaffirms Tower Federal Credit Union's commitment to customer convenience," said John Wallace, northeast region sales manager for DCS. "In addition to convenience, CardWizard offers improved efficiencies throughout Tower and has contributed to increased revenue through interchange fees, a result of getting active cards to customers sooner. It's a win/win solution for everyone."

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