Small US community bank takes on multinationals with digital unit

Small US community bank takes on multinationals with digital unit

A 112-year old St Louis-based community bank is gearing up for the 2020s by launching its own digital banking subsidiary.

Midwest BankCentre says that it built Rising Bank as an alternative to the multinational giants and as a way to secure its own future growth prospects.

The new venture promises an easy-to-use experience on Web, mobile and tablet, with customers able to open a FDIC-insured account within five minutes.

Orvin Kimbrough, CEO, Midwest BankCentre, says: "At Rising Bank, our work is all about transforming lives through banking—offering a seamless customer experience that helps clients accumulate wealth over the long-term."
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