18 August 2017
visit www.avoka.com

Lloyds to push rewards to customer mobile phones and smartwatches

09 February 2015  |  10069 views  |  0 Woman with shopping bag

Lloyds Bank is to push notifications on cashback offers and rewards to registered customer mobile phones and smartwatches.

Lloyds' Everyday Offers programme provides cashback discounts covering everything from grocery shopping to clothes, home ware and restaurants at a range of leading retailers. As part of Everyday Offers, ‘It’s On Us’ rewards select Lloyds Bank customers every month by repaying a purchase they have made up to the value of £500.

The launch of notifications for Everyday Offers represents the first step towards a broader push notification service for mobile banking customers says Adrian Bryant, director of digital at Lloyds Bank.

“In a busy world, we are constantly thinking of new ways to help customers interact with us more efficiently," he says. "The new push notifications will make it more convenient for customers to get the latest updates on their Lloyds Bank Everyday Offers rewards."

In addition, he says, customers that pair their smart watch with their phone will get these push notifications straight to their wrist, "making the mobile experience even more convenient".

Lloyds claims two and a half million mobile customers, of which one and a half million have downloaded the bank's app.

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

Lloyds to pilot mobile cheque deposits with business customers

Lloyds to pilot mobile cheque deposits with business customers

12 December 2014  |  16072 views  |  2 comments | 15 tweets | 14 linkedin
Lloyds opens digital-only training scheme for new graduates

Lloyds opens digital-only training scheme for new graduates

17 November 2014  |  8971 views  |  0 comments | 14 tweets | 5 linkedin
Lloyds commits £1 billion to digital amid massive job cuts and branch closures

Lloyds commits £1 billion to digital amid massive job cuts and branch closures

28 October 2014  |  16732 views  |  0 comments | 20 tweets | 19 linkedin
Lloyds on the hunt for new digital talent as job cuts loom

Lloyds on the hunt for new digital talent as job cuts loom

06 October 2014  |  11985 views  |  1 comments | 11 tweets | 11 linkedin
Lloyds rolls out real-time online appointment booking system

Lloyds rolls out real-time online appointment booking system

24 September 2014  |  10061 views  |  1 comments | 16 tweets | 7 linkedin

Related company news

 

Related blogs

Create a blog about this story (membership required)
visit www.dorsum.euvisit www.worldpaymentsreport.comdownload the paper now

Who is commenting?

Top topics

Most viewed Most shared
China preps central clearing house for mobile payments providersChina preps central clearing house for mob...
10133 views comments | 8 tweets | 16 linkedin
Monzo appoints Curve co-founder Foster-Carter COOMonzo appoints Curve co-founder Foster-Car...
8402 views comments | 1 tweets | 3 linkedin
hands typing furiouslyCompliance: Overcome the data deficit
7844 views 0 | 1 tweets | 9 linkedin
Uneasy sits the crown as cash use continues declineUneasy sits the crown as cash use continue...
7766 views comments | 3 tweets | 7 linkedin