CRM solutions provider bluparc has formed a partnership with software house Global Future Technologies (GFT UK Limited) to expand its presence in the European online brokerage market.
The two organisations are working together to offer bluparc's blubroker Permission Builder application to the brokerage industry in the UK and throughout Europe.
Stewart Holness, chief executive officer, bluparc, describes the partnership as a win-win situation. He says: "GFT's presence throughout Europe gives bluparc credibility and entry into markets that otherwise would have taken far longer to enter. At the same time, bluparc helps GFT to enter the Italian market."
The application provides market alerts and reports on a permissions basis to customers of online brokers. It enables traders to keep close track of their investments, even when they're offline, allowing them to make transactions using the device of choice.