Nasdaq OMX has acquired Chicago-based Bloom Partners, a supplier of market intelligence services to public companies. Terms of the deal were not disclosed.
The Bloom brand will be appended to Nasdaq's Pinpoint Market Intelligence service, which offers insight to companies on the identification and motivations of buyers and sellers who move their stock price.
"Many issuers feel that timely intelligence relating to their institutional shareholder base is the core differentiator in choosing an integrated stock intelligence and communication offering to the C-Suite," says John Vogt, vice president of Nasdaq OMX. "With this acquisition, Nasdaq OMX now has the most experienced team and best intellectual capital in the shareholder analysis business."
Pinpoint Market Intelligence is currently available to 3900 listed companies as well as Nyse-listed companies.
Nasdaq's acquisition encompasses Bloom Partners office in Oak Brook, Illinois, which will be supported by the Exchange's sales support office in Chicago.