29 July 2016
Find out more

GoCardless launches 'bitly for payments'

31 May 2012  |  5352 views  |  0 keyboard 2

UK start-up GoCardless has unveiled a service that lets any business or person to collect one-off, regular and pre-authorised payments online via a shareable link.

The company says that anyone with a e-mail address and UK bank account can sign up for PayLinks - dubbed bitly for payments - within 60 seconds and start carrying out transactions immediately.

Users enter an amount and a description and GoCardless generates a URL - the PayLink - that can be shared across the Web, either embedded on a site as a 'buy now' button, e-mailed out to customers with invoices, or tweeted.

To make a payment, a payer just clicks the link and enters their bank details into a secure payment page.



The PayLinks service, which is officially launching following a beta phase, is the second product from GoCardless, which earlier this year launched a Rest API wrapper for bank transfers which over 2000 businesses have signed up for.

Matt Robinson, co-founder, GoCardless, says: "The goal of GoCardless is to make payments as simple as possible. We believe that PayLinks is a natural extension of our API product; it's designed to be used by literally anyone, and it is also a great way for merchants interested in a deeper API integration to get a flavour for what we can offer."

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

WePay raises $7.5m

WePay raises $7.5m

13 August 2010  |  5539 views  |  0 comments

Related company news

 

Related blogs

Create a blog about this story (membership required)
Visit capgemini.comVisit www.abe-eba.euVisit VocaLink.com

Top topics

Most viewed Most shared
satelliteContactless Bitcoin startup Plutus Tap &am...
9606 views comments | 10 tweets | 4 linkedin
Telefonica Germany launches Fidor-backed mobile banking serviceTelefonica Germany launches Fidor-backed m...
6819 views comments | 16 tweets | 22 linkedin
hands typing furiouslyManaging Big Data After Brexit
6012 views 0 | 6 tweets | 8 linkedin
UK and South Korea build 'fintech bridge'UK and South Korea build 'fintech bridge'
5973 views comments | 13 tweets | 14 linkedin
Finextra paper explores blockchain as an enabler of operational resilienceFinextra paper explores blockchain as an e...
5414 views comments | 12 tweets | 9 linkedin

Featured job

Find your next job