25 May 2017
Find out more

Russian bank issues Angry Birds card

30 May 2012  |  7209 views  |  0 credit card chip

Game developer Rovio is spreading its wings, teaming up with Russia's Promsvyazbank on an Angry Birds branded debit card.

The MasterCard cards, featuring images of the game's characters, will see users get a 10% discount on Angry Birds-branded products, according to Associated Press.

The bank is printing 50,000 cards for the launch early next month but, with Russians reportedly rushing to request them, it hopes to issue twice as many by the end of the year.

Since first appearing in Apple's App Store in 2009, the Angry Birds game has moved to other platforms and been downloaded more than a billion times. The success has prompted Finish maker Rovio to cash in with merchandise such as toys and books and now the debit card.

Angry Birds debit cards to be issued in Russia - AP

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related company news

 

Related blogs

Create a blog about this story (membership required)
visit vasco.com/news/PSD2-compliant-solutionsvisit www.events.sap.comDownload the paper now

Top topics

Most viewed Most shared
BBVA launches Open API marketplaceBBVA launches Open API marketplace
10239 views comments | 47 tweets | 70 linkedin
Banks must get on AI bandwagon now – new Finextra researchBanks must get on AI bandwagon now – new F...
9687 views comments | 22 tweets | 31 linkedin
Twins fool HSBC voice biometrics - BBCTwins fool HSBC voice biometrics - BBC
9224 views comments | 21 tweets | 24 linkedin
UK SMEs missing out on £1.6bn by not accepting 'next gen' paymentsUK SMEs missing out on £1.6bn by not...
6923 views comments | 25 tweets | 18 linkedin
Bank/fintech collaboration can take transaction banking to new heightsBank/fintech collaboration can take transa...
6906 views comments | 12 tweets | 24 linkedin

Featured job

Six Figure Base + Commission + Stock Options
London

Find your next job