22 March 2018
visit www.nextgenbanking.co.uk

Citi partners MySpace on reward card

04 March 2009  |  6273 views  |  1 citi bank

Citi has teamed up with MySpace to launch a credit card that lets customers earn reward points for acts of financial and social responsibility.

Citi Forward by MySpace cardholders can earn "ThankYou Points" for completing socially responsible acts, such as donating to food drives, going paperless, switching to energy efficient light bulbs and volunteering.

The points can be used for rewards and experiences from MySpace, such as music downloads, VIP concert tickets, private concerts and trips to movie premiere screenings.

The MySpace card is one variation on the Citi Forward offering, which is designed to reward responsible financial behaviour, with cardholders earning points for paying bills on time and staying under the credit line. The card also lowers the purchase interest rate by a quarter of a per cent when customers "use credit wisely".

Citi Forward customers also have access to an online spend tracker tool, categorised monthly statements that break down outgoings to show where money is being spent, e-mail and text alerts and free education tips at UseCreditWisely.com.

George Awad, CEO, Citi Cards, says: "Citi is committed to providing today's consumers with the products, guidance and financial resources they need to use credit wisely."

Back in 2007 the UK's Co-operative Bank launched a credit card that rewards customers for making ethical purchases.

Comments: (1)

Paul Penrose
Paul Penrose - Finextra - London | 04 March, 2009, 15:29

Citi? Rewarding responsible financial behaviour? That's a novel idea - shame they didn't think of a similar executive-level scheme a few years back. Still, it's a step in the right direction I suppose.

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

Pre-paid card issuer uses social networking to target young customers

Pre-paid card issuer uses social networking to target young customers

02 July 2008  |  9031 views  |  0 comments
New Co-op credit card rewards ethical shopping

New Co-op credit card rewards ethical shopping

01 November 2007  |  6304 views  |  0 comments
Bank One and Visa to roll out Disney reward card

Bank One and Visa to roll out Disney reward card

05 June 2002  |  7616 views  |  0 comments

Related company news


Related blogs

Create a blog about this story (membership required)
Visit www.facebook.com/business/Register your place todayVisit www.vasco.com

Top topics

Most viewed Most shared
hands typing furiouslyBitcoin at 50,000 USD?
13358 views 0 | 5 tweets | 4 linkedin
Can banks be a threat to Big Tech?Can banks be a threat to Big Tech?
10894 views comments | 31 tweets | 40 linkedin
BBVA tests 'invisible payments' technology at inhouse cafeBBVA tests 'invisible payments' technology...
10424 views comments | 14 tweets | 32 linkedin
RBS hatches plan to create digital challenger bankRBS hatches plan to create digital challen...
10215 views comments | 12 tweets | 23 linkedin
Barclays partners seven watch brands for contactless timepiecesBarclays partners seven watch brands for c...
9763 views comments | 14 tweets | 29 linkedin

Featured job

Basic c.£90K OTE c.£180K plus full benefits pac...
London based

Find your next job