16 January 2017
visit http://www.wolterskluwerfs.com

Virgin Money opens first store

09 July 2012  |  11290 views  |  0 Savings house in hands

Virgin Money has opened its first 'store' - a refurbished Northern Rock branch - in Guildford, Surrey as it prepares to take on Britain's high street old-guard.

Virgin agreed a deal to acquire bailed out Northern Rock from the UK government for £747 million last year, creating a new high street bank boasting four million customers and 75 branches.

It has now opened the first rebranded branch with free use of WiFi, iPads and iMacs and a "no hard sell" policy.



The 'stores' complement three 'lounges' Virgin Money has opened in Edinburgh, Manchester and Norwich, featuring children's areas and free refreshments.



The decision to eschew the use of 'bank' and 'branch' and avoid their toxic connotations comes after Virgin boss Richard Branson asked for feedback on Twitter in November.

However, the bearded one appears to realise that he can't completely get away from the 'b' word, tweeting today:


Branson isn't the only one trying to cash in on public anger with banks. Supermarket giant Asda revamped its personal finance unit today, joining fellow retailers Tesco and Marks & Spencer in an assault on the market being encouraged by politicians.

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

Asda makes financial services play

Asda makes financial services play

09 July 2012  |  5328 views  |  0 comments
Tesco Bank sales dip as resources diverted to tech migration

Tesco Bank sales dip as resources diverted to tech migration

11 June 2012  |  6861 views  |  0 comments
Marks & Spencer to move into high street banking

Marks & Spencer to move into high street banking

08 June 2012  |  10551 views  |  0 comments
Tesco delays current account launch

Tesco delays current account launch

06 February 2012  |  6076 views  |  0 comments
For banking start-ups, the word 'bank' has become a business liability

For banking start-ups, the word 'bank' has become a business liability

22 November 2011  |  8613 views  |  1 comments
Virgin mogul Branson makes 'multimillion dollar' investment in Square

Virgin mogul Branson makes 'multimillion dollar' investment in Square

08 November 2011  |  9135 views  |  0 comments
Tesco ready for banking switch

Tesco ready for banking switch

14 June 2011  |  11309 views  |  0 comments
Metro Bank opens doors as Virgin Money sets back launch date

Metro Bank opens doors as Virgin Money sets back launch date

29 July 2010  |  16783 views  |  4 comments
Virgin Money applies for banking license

Virgin Money applies for banking license

26 October 2009  |  9328 views  |  1 comments
Virgin plans Internet bank

Virgin plans Internet bank

18 May 2009  |  16932 views  |  2 comments

Related company news

 

Related blogs

Create a blog about this story (membership required)
Visit contisgroup.comVisit capgemini.com

Top topics

Most viewed Most shared
Five fintech surprises for 2017Five fintech surprises for 2017
13898 views comments | 50 tweets | 45 linkedin
Blockchain impact timeline speeds up, massive cost savings forecastBlockchain impact timeline speeds up, mass...
9736 views comments | 31 tweets | 26 linkedin
Swift goes deeper into the blockchainSwift goes deeper into the blockchain
8131 views comments | 29 tweets | 42 linkedin
Belgium builds fintech bridge to LondonBelgium builds fintech bridge to London
6885 views comments | 25 tweets | 6 linkedin
ECB consults on development of pan-EU settlement service for instant paymentsECB consults on development of pan-EU sett...
6828 views comments | 16 tweets | 39 linkedin

Featured job

to Six-Figure Base, Bonus, Benefits
London, UK

Find your next job