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Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Top fintech events to attend in 2024

In the ever-evolving realm of finance and technology, keeping up with the latest trends and innovations is absolutely crucial. As we step into the promising year of 2024, the fintech sector is poised for an exhilarating journey, teeming with opportunities for networking, sharing knowledge, and delving into groundbreaking developments. To make your...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

User-Centric Pricing: How Online Platforms Align Incentives with User Success

In our fast-paced digital world, online platforms are the gateways to our everyday experiences, connecting us to everything from shopping and entertainment to networking and education. While these platforms offer unparalleled convenience and accessibility, there's been growing concern about how they set their prices. Recently, a significant shift...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

B2B Marketing Automation: Streamlining Campaigns for Efficiency and Personalization

In today's rapidly changing world of B2B marketing, the quest for efficiency and personalization has reached unprecedented levels. As companies tirelessly work to connect with their target audience, convert potential leads, and nurture lasting customer relationships, the emergence of marketing automation has proven to be a game-changer in streamli...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

The state of the Fintech market in Japan

Japan, a nation celebrated for its rich history and cutting-edge technology, is carving its niche in the exciting world of financial technology, commonly referred to as fintech. Fintech, a global game-changer, is revolutionizing how financial services are delivered. Japan, keeping pace with this global trend, is making remarkable strides in the f...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Online Lending Sector Outlook for 2023

The online lending sector has experienced remarkable growth and transformation in recent years, largely thanks to technological advancements, shifting consumer preferences, and the growing demand for accessible financial services. As we step into 2023, the online lending industry is on the brink of further expansion and evolution. In this article,...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Loyalty Programs and Business Credit Cards: Fostering Customer Relationships and Brand Loyalty

In today's cutthroat business landscape, nurturing customer relationships and forging lasting brand loyalty has never been more crucial. Companies, regardless of their field, are increasingly turning to loyalty programs, often linked with business credit cards, as a potent tool. These programs have proven their mettle in retaining customers, bols...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Does 'FOMO' Impact Crypto Trading Volumes?

The cryptocurrency market is like any other, in that it can be influenced by a wide range of internal and external factors. Sometimes, these factors can be obvious, such as geopolitical events, but they are often much more difficult to identify. Human psychology plays an enormously significant role. The actions and behaviours of traders and investo...

/crypto

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Understanding Stablecoins: A Stable Currency Solution for B2B Transactions

In the dynamic world of finance and technology, one concept has sparked considerable interest in recent years – stablecoins. These digital currencies have emerged as a practical solution for businesses engaged in cross-border and B2B transactions, offering stability, security, and efficiency that conventional cryptocurrencies often lack. In this ...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Financial Literacy through Film: How Movies Can Educate and Empower Business Owners

In today's world, where the intricacies of finance seem to be multiplying by the day, having a firm grasp of financial literacy is more crucial than ever. It's no longer just about the basics of balancing a checkbook or paying bills on time. Financial literacy now encompasses a comprehensive understanding of investments, debt management, and the a...

Konstantin Rabin

Konstantin Rabin Head of Marketing at Kontomatik

Blockchain Technology Beyond Bitcoin: Applications for B2B Industries

In recent years, the buzz around blockchain technology has been hard to ignore, mostly due to its connection with cryptocurrencies like Bitcoin. But what often gets lost in the Bitcoin hype is that blockchain is not just about digital money. In this article, we'll take a closer look at how blockchain technology is quietly revolutionizing various B...

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