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Alex Kreger

Banking Innovation: Do Not Let Your Mindset Stop You

Our perception of the world is determined by the rules instilled from childhood. And often, this mindset becomes an obstacle to innovation in banking service design. Many simply do not notice the oppo...

25 Sep 2023
Digital Banking
Alex Kreger

Prepare for a UX Marathon in Banking Because Design Sprints Will Not Help

There is one similarity in the world of sports and banking services design. I'm talking about two approaches — sprinting and marathon running. Picture two renowned athletes, Usain Bolt and Eliud Kipch...

18 Sep 2023
Digital Banking
Alex Kreger

Banking Customer Experience Improvement in Digital Services

In modern banking landscape, the key to client satisfaction and financial brands profitability lies in the excellence of digital services. Today's consumers demand more than reliable transactions and ...

14 Sep 2023
Digital Bank Transformation
Alex Kreger

Improve Customer Satisfaction in Banking with UX Audit

Many digital banking platforms are in urgent need of updating. Banks know that changes are needed, and their customers are also demanding and waiting for this. However, not every financial institution...

04 Sep 2023
Banking Strategy, Digital and Transformation
Alex Kreger

Financial Innovation Flourishes Only in Design-Mature Organizations

The digital world is evolving at a breathtaking pace. New technologies like generative AI, blockchain, embedded finance and the metaverse promise to fundamentally change the user experience, and those...

08 Aug 2023
Digital Bank Transformation
Alex Kreger

Generative AI in Banking: Benefits, Outcomes, Use Cases

There's no doubt about the huge potential and possibilities of ChatGPT alike generative Artificial Intelligence (AI) in digital banking and conversational banking in particular. AI is already used in ...

05 Jun 2023
Artificial Intelligence and Financial Services
Alex Kreger

Ten UX Strategies for Next-Gen Digital Banking Products

We see hundreds of new skyrocketing fintech startups and challenger banks. They work hard on usability and design the best financial user experience (UX) to build the next generation of financial prod...

01 Jun 2023
Digital Banking
Alex Kreger

Do Not Underestimate Your Financial Application Launch Strategy

It happens that a large team's tremendous efforts to design and develop a perfect financial app can be in vain upon its market launch, much like the huge Titanic colliding with an iceberg. A weak laun...

19 May 2023
Banking Strategy, Digital and Transformation
Alex Kreger

Banks Need to Provide Additional Digital Value to Compete with CBDC Wallet

The traditional banking model is based on the intermediation of funds. Banks collect deposits from customers and use these funds to provide loans to borrowers. The launch of Central Bank Digital Curre...

21 Apr 2023
Banking Strategy, Digital and Transformation
Alex Kreger

How UX Design Makes Conversational Banking with AI Similar to ChatGPT

AI-powered solutions such as ChatGPT could fuel new types of products in banking, more personalized and more connected to users, but integrating innovative technologies often causes complications in t...

01 Feb 2023
Artificial Intelligence and Financial Services
Alex Kreger

10 Questions That Will Reveal Whether Your Financial App Needs a Redesign

Some banks are still using products designed 10 years ago, while some Fintechs do redesigns every year. If you are unsure when to redesign your digital bank's app, test your situation using our checkl...

28 Nov 2022
Banking Strategy, Digital and Transformation
Alex Kreger

Is It Time to Adapt Banking to the Metaverse?

The metaverse will become the next global milestone after the digital transformation in the next few decades. It is, in fact, the transition of the internet from a two-dimensional experience into a mu...

21 Oct 2022
Digital Banking Trends

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