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Regulation – one of the most heated (and arguably “hated”) words in banking. While it’s there to protect our collective money, it’s also the scape goat for all the things we failed the consumer with. ...
My love affair with Santander began many years ago when I started meeting some of their amazing people at the start of my journey of selling them Meniga's PFM. Over time many of those people became fr...
Just as I was about to move away from my tentative foray in the psychology of saving I was exploring the other week, my eye was caught by a Google alert about a newspaper article that rapidly brought ...
Following my call for action of a few articles ago I’ve decided to do something about it. Since the industry won’t listen to me faster and set up new ways of studying how their customers truly feel ab...
This was going to be an up-in-arms Brexit post but I’ll spare you all that (on this particular blog) and focus on something that transcends geography and get back to The Emotional Banking Crusade Reve...
While I came up with the Emotional Banking concept a few years ago, it’s only been a year now that I’ve waved my banking-change crusader flag and inflicted my indignation of banks not caring about the...
Tapping into emotions and driving positive ones through addictively delightful interactions- pays. That’s why you need to be a brand. No seriously, I know I’ve been repeating this like a broken record...
Banks need to Switch off Switching and Switch into the Consumer Instead To those of you who read me before it will sound strange that after I spent so long complaining about the fact that people do no...
Dear Challenger Bank, Me again. Clench away. I know you didn't like this last one I wrote for you. I also know that while you've tried to ignore it because let's face it, "FCA meetings", s...
To me "Invisible Banking" is what we all deserve and would be ecstatic to have. It's the concept of banking happening in the background, empowering your Money Moments (TM) and ensuring your ...
Let's get something clear. People don't think of banking. If you're reading this and frowning, chances are you're in Financial Services. They don't. They don't even think of their banks leave alone th...
This will be short but definitely not sweet. Then again if you are reading one of my articles expecting the latter your segmenting is off. After all I've been writing in the last two weeks about Banks...