Marketing

100 articles tagged with this keyword

/people

Yobota appoints Freddi Rose from Lloyds Bank as head of marketing

Next-gen core banking platform Yobota has announced the appointment of Freddi Rose as its new Head of Marketing and Communications.

/security

Eze Castle Integration rebrands

Eze Castle Integration, the leader in managed services and cybersecurity for the global financial services industry, today announced it has rebranded as ECI to reflect its continued evolution and newly expanded capabilities.

/wealth

Broadridge buys AdvisorStream

Broadridge Financial Solutions, Inc. (NYSE:BR), a global Fintech leader, today announced that it has acquired AdvisorStream, a leading provider of digital engagement and marketing solutions for the global wealth and insurance industries.

/payments

Klarna launches #WhyPayInterest marketing campaign

Klarna, the leading global banking, payments and shopping service, has today launched a major new nationwide campaign titled #WhyPayInterest.

/retail

Tesco Bank enlists imimobile to boost mobile app usage

Global cloud communications software and solutions provider, imimobile, part of Cisco, today announced that it is working with Tesco Bank to enhance its customer interactions and increase usage of its mobile banking application.

/retail

Octobank acquires earlybase

At Octobank, we are announcing the completion of our acquisition of Earlybase, a B2B company specialized in sales and marketing outsourcing.

/regulation

Fintel Connect unveils content marketing compliance tool

Performance marketing technology company Fintel Connect announced the launch of its latest offering for the financial services industry, Fintel Check, a regtech tool to help financial brands keep their content marketing compliant.

/crypto

Gemini to sponsor Boat Race

The Boat Race Company Limited (BRCL) announces Gemini, the cryptocurrency exchange and custodian, as the Principal Partner of the 2021 Boat Race.

/retail

EMoney rebrands digital marketing tech

eMoney Advisor (eMoney), a leading provider of technology solutions and services that help people talk about money, today announced the launch of its rebranded digital marketing solution, Bamboo.

/retail

Lunar inks deal with esports giant Astralis

Challenger bank Lunar and esports team Astralis break the barriers of what to get from your bank. As of today Lunar users can get an Astralis branded debit card, get closer to the players and the team, get insider tips from the stars and access to exclusive content and news. Ahead of the official launch more than 6,000 are on the waitlist.

/retail

Revolut partners Adzooma on marketing cashback incentive for businesses

Revolut, the fastest-growing technology company in the UK, and international online advertising platform, Adzooma, today announced that they will be providing Revolut Business customers with an advertising cashback incentive thanks to their exclusive partnership.

/Marketing

Bain launches NPS Prism product in Hong Kong

Bain & Company today announced that they have officially launched their “NPS Prism” product into the Hong Kong market, aimed at helping companies drive meaningful customer experience changes in their businesses.

/retail

Marketing mindset critical to digital transformation in financial services

Research conducted by Metia Group shows that the most successful digital transformation initiatives can be found in banks and credit unions that apply a marketing mindset to determine and shape their digital futures.

/retail

MX unveils marketing conversion tool

MX, the leading data platform helping organizations harmonize the money experience, today announced the launch of Audiences — a new segment builder to help financial institutions improve the relevancy and conversion of their marketing efforts.

/Marketing

PeoplesBank selects Nymbus for smart onboarding and marketing

NYMBUS, a provider of the world’s most advanced financial services platform, today announced PeoplesBank has selected NYMBUS SmartMarketing and SmartOnboarding to unify key aspects of their marketing, onboarding and CRM.

/retail

Ohpen appoints Corinne Aaron as head of marketing from Tesla

Leading core banking SaaS solution provider Ohpen, today announces Corinne Aaron as its new head of marketing.

/retail

RBFCU adopts predictive marketing tech from Raddon

Randolph-Brooks Federal Credit Union (RBFCU) will enhance its marketing capabilities and strategy with technology from Raddon®, a Fiserv company and provider of innovative research, insightful analysis and strategic guidance to financial institutions.

/Marketing

Blockchain bank appoints interim CMO

November sees the appointment of David Taylor as Interim CMO at BABB (Bank Account Based Blockchain) - an aspiring blockchain-based regulated bank, situated at Level39 in London’s Canary Wharf.

/retail

Raddon launches predictive marketing tech

Raddon, a Fiserv company and provider of innovative research, insightful analysis and strategic guidance to financial institutions, has launched a new solution to help financial institutions better understand customers’ and members’ lifestyles and banking behaviors.

/payments

Mastercard buys SessionM for merchant loyalty and marketing services

Mastercard (NYSE: MA) today announced it has entered into an agreement to acquire SessionM, a U.S.-based technology company. SessionM’s customer engagement and loyalty platform empowers the world’s most innovative brands—including retailers, airlines, restaurants and CPG companies—to forge stronger and more profitable consumer relationships.