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SmartStream Technologies targets market

18 January 2010  |  4095 views  |  0 Source: Finextra SmartStream logo

Project Brief

Generate traffic to website and create leads via a series of download campaigns using marketing tools such as white papers, research and event invitations.


Combination of advertising inventory including: homepage promotion, targeted news channel advertising and outreach campaigns via e-newsletter sponsorship and direct email campaigns.


"Finextra consistently run lead generation and branding campaigns, that get our message across to the right target audience giving SmartStream an easy ROI," says Ginette Lacroix, UK & European Marketing Manager, SmartStream Technologies.

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