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Barclays: Two revolutions that never were

In February this year, Barclays introduced PingIt - a mobile platform for account-to-account payments.  Antony Jenkins, Chief Executive, Barclays Retail and Business Banking said: “Barclays Pingit could revolutionise the way people send and receive money." Some journalists called PingIt a "game-changing" technology.

Is that really so? Let's look at the hard facts.

PayPal introduced a similar service back in 2008. Moreover, UK's VocaLink has been offering Immediate Payments platform (!) since... 2010. To understand the significance of the latter and how it relates to PingIt, simply watch this video.

In April 2012, Barclays announced another "revolutionary" service - PayTag, aka an NFC sticker. Citibank's customers no doubt experienced déjà vu as Citi launched its own version of PayTag back in April... 2010.

The real question is not whether Barclays is revolutionary or not (the answer to that question is obvious), but whether CEOs of other UK banks sleep well at night (and if they do - why?!). Barclays is no doubt quick on its feet. I won't be at all surprised if they soon announce another UK-first service - for example, cardless ATM withdrawals. NatWest has been offering such service since... 2007, but only in case of emergency.

 

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Comments: (10)

A Finextra member
A Finextra member 07 June, 2012, 20:32Be the first to give this comment the thumbs up 0 likes

RBS (including NatWest) will be launching cardless ATM withdrawals using a mobile in the next few weeks.  They are essentially reusing the ATM service that they have had for many years.

A Finextra member
A Finextra member 07 June, 2012, 20:41Be the first to give this comment the thumbs up 0 likes

Added: 07 June, 2012 - 20:32 | Finextra member says:
RBS (including NatWest) will be launching cardless ATM withdrawals using a mobile in the next few weeks.

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Thank you for sharing that. It would be interesting to see how (and when) Barclays responds to that. ATM withdrawals are often-overlooked when it comes to mobile finance, even though it's a logical "extension".

 

Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 11 June, 2012, 16:00Be the first to give this comment the thumbs up 0 likes

The NatWest link took me to a page that described how NatWest's customers could make cardless cash withdrawals from its ATMs. I admit that the use cases mentioned in the article for such a service - lost or stolen card - are valid but this service is hardly revolutionary or even forward-looking.

On the other hand, let me take the example of a product offered by ICICI Bank for over 4-5 years. Here, an ICICI Bank customer initiates a P2P payment via ICICI Bank. The bank sends an authorization code via SMS to the beneficiary, who doesn't have to be an ICICI customer. The beneficiary simply visits the nearest ICICI Bank ATM, enters the PIN and cashes-out the payment. ICICI Bank enables a P2P payment virtually in realtime even to the unbanked or customers of competing banks and makes a tidy fee in the bargain. While not revolutionary, this product expands the footprint of bank-driven retail payments and is self-funding. 

A Finextra member
A Finextra member 11 June, 2012, 17:09Be the first to give this comment the thumbs up 0 likes Exactly, Kerharaman. There are many ways to implement cardless ATM withdrawals that are (much) safer than the current mag-stripe (!) setup. Today, NCR announced trials of a barcode-based approach (similar to what Starbucks uses for payments). SMS is another good implementation, as per your example. Both, importantly, are out-of-band methods. With our platform, we combine out-of-band with the "chip-n-PIN for the Internet" to be in line with the current US push for "chip-n-PIN" by Visa and MC.
Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 12 June, 2012, 08:10Be the first to give this comment the thumbs up 0 likes

Just so that my previous comments are clear, ICICI Bank exemplifies a different usage scenario, one in which said beneficiary doesn't have a card at all since s/he doesn't have an account with said bank. The use of mobile in this context is complementary to card, not as replacement to it. This product expands the market and earns fees for said bank and is not an example of a security mechanism. To me, supplementing cards by mobile / barcode is great, but not replacing the former by the latter.

A Finextra member
A Finextra member 12 June, 2012, 09:06Be the first to give this comment the thumbs up 0 likes

Interesting element of "mobile money", Ketharaman, thank you for the clarification. Something to consider, for sure. Banking, as Brett King is saying, has become a rather loose term. If we provide the service you describedi, i.e. facility to withdraw cash from an ATM, are we a bank? To take it further, does a company need to be a bank to give consumers what they want n respect of "banking"? The answers are clear to many non-bank companies in this playing field.

Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 12 June, 2012, 16:34Be the first to give this comment the thumbs up 0 likes

Personally, I won't trust one penny of my money with any company that calls itself a bank without possessing a banking license. Anyway, the point is moot because (1) Banks are supposed to be dowdy and old-fashioned, so why would a startup founded by a few 20-somethings want to be called a bank? (2) In any case, nonbanks lack the legal latitude to call themselves banks where I live.

As I've mentioned in my earlier comments, the said 'cardless ATM cash withdrawal' product is from ICICI Bank, a bank that has a banking license and happens to be among the Top 5 banks in India. As of now, nonbanks can't even offer self-branded ATM services, let alone create an interesting ATM-based product like this.

A Finextra member
A Finextra member 12 June, 2012, 19:16Be the first to give this comment the thumbs up 0 likes

IBM recently sold their Retail Store Systems (RSS) division for US$850m. RSS - the current market leader (!) - has 1000+ employees plus another, probably, 1000+ of field engineers, as well as tons of R&D personnel and several factories.

Square have around 100 employees (could be wrong here), zero R&D, zero factories. They were valued at US$4bn. For a very good reason.

I'd be (very!) careful when it comes to 20-something (I am 45, btw) startup owners, especially when they are aiming to disrupt such a conservative (i.e. slow to respond/adapt) industry as banking.

Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 13 June, 2012, 13:36Be the first to give this comment the thumbs up 0 likes

@Alexander P:

Since SQUARE is the only startup you mention, let me say:

  • Its founder Jack Dorsey is not even 30! (could be wrong here but not by much)
  • As I've pointed out elsewhere in my Finextra comments, SQUARE is an ally - not adversary - to banks. Before SQUARE, all those "Florida boardwalk" type of merchants were only able to accept cash from their customers. Thanks to SQUARE, a lot of their transactions now happen via bank-issued credit / debit cards, fetching banks an incremental source of interchange revenue without the incremental risk - as banks see it - of issuing acquirer accounts to such merchants. I hope the US$ 4B valuation of SQUARE factors in the risk that SQUARE takes by acting as a sort of 'master-acquirer' for all these merchants. 
A Finextra member
A Finextra member 13 June, 2012, 14:05Be the first to give this comment the thumbs up 0 likes

Ketharaman,

If you Google "Jack Dorsey" (why guess if one can be sure), the first search results entry says "b.1976". But I cannot see why age is at all relevant (unless you are as young looking as Alastair Lukies and get laughed at by stereotype-prone execs who later still collaborate with you, without apologizing).

Square couldn't care less about the banks, but not the other way round since, as you correctly noted, Square drives consumers away from cash transactions (not that card issuers care about Square).

It's not about what an entity is called or how big/small/young it is. It's about VALUE that an entity brings to the table.

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