28 October 2016
James Richards

James Richards

James Richards - 80-30

52Posts 213,011Views 2Comments
Finance 2.0

Finance 2.0

A community for discussing the application of Web 2.0 technologies to financial services.

Will the UK sprint ahead in the mobile FS race?

20 March 2012  |  3236 views  |  4

Statistics from Nokia indicate that the average mobile phone user reaches for their mobile phone 150 times per day, highlighting that more than ever before consumers are relying on their mobile phones in every walk of life.  Just as people organise their diaries, manage their emails, and surf the internet via their smartphones, it is inevitable that they will take advantage of the growing number of mobile banking and payments applications coming on to the market.

However, recent discussions with major stakeholders from the banking and telecoms industries, including senior members of O2, Lloyds Banking Group, and Microsoft, suggest that Britain is slower than other countries to embrace the trend. It is widely believed that the UK is lagging behind Europe when it comes to mobile banking and payments adoption, despite the plethora of recent developments coming from the Barclays Pingit launch and the roll out of the Starbucks payments app throughout the country.

The reasons vary, and as such a range of remedies will be necessary. Unsurprisingly, perceived security risks are still the most cited barrier to mass adoption, whilst industry insiders also regard a lack of innovation as another challenge hindering the uptake of mobile banking and mobile payments offerings. Increasing financial services regulation is an obstacle for some banks, with many now having to focus resources on compliance over mobile banking or mobile payment strategies. Subsequently, mobile operators and technology providers are seeing the gap and are pushing ahead with their plans to bring mobile payments to the masses. The joint mobile venture, Project Oscar – made up of Vodafone, O2 and Everything Everywhere – is a perfect illustration of how the industry is coming together to tackle the lack of standardisation in the mobile payments space.

The good news is that the London Olympics is currently being touted as the perfect platform to accelerate the roll-out and adoption of mobile banking and mobile payments services in the UK. Companies such as Samsung and Visa are taking advantage of the opportunity to showcase the latest technology, unveiling their new payments app for the Olympic and Paralympic games at MWC. More than 3000 NFC terminals will be installed across Olympic venues, suggesting that the sporting event will provide the perfect opportunity for Team GB to run away with a gold medal in the mobile financial services race.

James Richards - Director, Mobile - Intelligent Environments


TagsMobile & onlinePayments

Comments: (4)

A Finextra member
A Finextra member | 22 March, 2012, 08:35

You missed the news - in Andy Brown's blog today, that states, according to the Boston Consulting Group, UK is top of the internet tree in the G20. Ahead of all the others.

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Nick Collin
Nick Collin - Collin Consulting Ltd - London | 22 March, 2012, 11:00

Yes, Andy's blog draws exactly the opposite conclusion - the UK leads the world in e-commerce and e-banking precisely because our banking and card payments community have got their act together. 

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
A Finextra member
A Finextra member | 22 March, 2012, 19:51

Having seen online and mobile adoption in Asia, Australia, Scandinavia and the US I really fail to see how the BCG report is accurate.  Only someone who hasn't been outside the UK would honestly think that the UK is the most internet based economy.

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune | 23 March, 2012, 16:27

Maybe UK is ahead of others in PC-based-eCommerce and behind others in Mobile-based-mCommerce? Far as I recall, the BCG report focused on the former and this blog post focuses on the latter.  

Be the first to give this comment the thumbs up 0 thumb ups! (Log in to thumb up)
Comment on this story (membership required)

Latest posts from James

Innovate or die?!

26 April 2013  |  3859 views  |  0 comments | recomends Recommends 0 TagsMobile & onlineInnovationGroupFinance 2.0

Customer centric - that's hande!

05 April 2013  |  3572 views  |  0 comments | recomends Recommends 0 TagsMobile & onlineInnovationGroupFinance 2.0

Is BlackBerry becoming a sweeter pill to swallow?

21 March 2013  |  3762 views  |  1 comments | recomends Recommends 0 TagsMobile & onlineGroupFinance 2.0

Everything significant we are working on is around mobile?

05 November 2012  |  6286 views  |  3 comments | recomends Recommends 0 TagsMobile & onlineGroupFinance 2.0

Making the daily commute mobile

01 October 2012  |  4469 views  |  0 comments | recomends Recommends 0 TagsMobile & onlinePaymentsGroupFinance 2.0

James's profile

job title Director
location London
member since 2010
Summary profile See full profile »
James is a Director at 80-30, a company providing specialist sales and marketing services to organisations who are looking to enter new markets or launch new, innovative services. He has worked in the...

James's expertise

What James reads

Who's commenting on James's posts