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Linda Zaikovska-Daukste

UX Case Study: Customer Experience for Global Transaction Banking

In the world of banking, there are a lot of complex digital solutions. Among them are some truly exceptional ones, such as Contextual Banking Experience (CBX), a corporate banking product by iGTB (In...

14 Jan 2021
Transaction Banking
Linda Zaikovska-Daukste

10 Customer Experience Trends That will Impact Digital Banking in 2020

There are phenomenal companies that have achieved outstanding results in the banking and Fintech industry. Some of them are very well known, but most are not. What makes a digital banking superstar? W...

19 Dec 2019
Digital Banking Trends
Linda Zaikovska-Daukste

Design Pyramid Method for Creating a Successful Financial Product

There are many digital financial products on the market; some of them excel, while others lack demand and have to fight for their survival. What determines whether a product succeeds or fails? And how...

21 Aug 2019
Innovation in Financial Services
Linda Zaikovska-Daukste

Increasing Demand of Digital Financial Product Through Value

We have all heard of products that offer several features but still do not retain their share of the market. At the same time there are the “fortunate ones,” who seem to do nothing but have incredible...

17 Jul 2019
Innovation in Financial Services
Linda Zaikovska-Daukste

Banks Are Doomed If They Don't Care About User's Pain Points

Finance Digitalisation causes many banks to adjust their approach to the development of their products and services. Today, more and more financial companies evolve by creating user-centered services ...

23 Jan 2018
Innovation in Financial Services
Linda Zaikovska-Daukste

How Blockchain, Chatbots and AI Could Affect Banking UX Design in 2018

Finance has always been quite conservative but it hasn’t missed out on technological progress. Now banks are separating from their customers due to technological progress. According to the research, 4...

18 Dec 2017
Innovation in Financial Services

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