For organizations that depend on live data for their business, achieving network efficiency and effective data management while minimizing the hardware costs associated with making ‘it all happen’ are the bedrock to achieving commercial viability and competitive advantage. 

As we’ve seen, organizations are looking to reduce hardware and infrastructure costs and sweat existing assets – or make them more efficient. In the network, that means reducing bandwidth consumption while accelerating speed of delivery.

Identifying Inefficiencies

When it comes to dynamic content distribution, regardless of geographic location or user device, the data transfer challenge is significant. This is especially true now that users increasingly expect and need real-time information without any degradation in service performance. 

The aim of the game is to minimize the volume of data you need to serve your customers and lessen the strain on the network, while ensuring you’re able to respond efficiently to volatility in demand.

That means addressing the challenges of the network – bandwidth and network availability – head on. Failure to do so means delivery can become a quality of service nightmare, especially when today’s user-intensive social, mobile, media and business applications command unprecedented data volumes. That’s before we consider the spikes and peaks in demand during which any failure in service responsiveness risks losing revenue and brand reputation.