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Work out your carbon footprint with Google

There's a curious installation in Trafalgar Square here in swinging London at the moment. No - not that rubbish statue on the fourth plinth - no this one looks like a small house (1 Carbon Drive) but inside are some interactive displays designed to help get the energy-saving message across. Worthy and some fun but we found it all a bit slow and patronizing.

Meanwhile, nice to see Google getting in on the act. You can now calculate your own CO2 emissions and contribute to the UK carbon footprint map. Take a look, you know you want to.

I'm curious how much Google's vast server farms contribute to CO2 emissions....


Comments: (1)

Paul Penrose
Paul Penrose - Finextra - London 07 December, 2007, 10:19Be the first to give this comment the thumbs up 0 likes Well, according to a report out this week by The Global Action Plan, the global IT sector is responsible for about two per cent of human carbon dioxide emissions a year - on a par with the aviation industry. One individual server has the same carbon footprint as an SUV doing 15 miles to the gallon. I wonder if Google - with its righteous 'do no evil' creed - has a programme in place to offset its emissions?
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