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Innovation using existing technology - an example

Interesting to see Apple have come up with another novel use for iTunes - education.

iTunes U gives colleges and universities a simple way to put audio and video content online for all to hear. It sounds like a no-brainer for all concerned. In the UK, Oxford and Cambridge are getting in on the act according to the Beeb.

My (limited) experience of universities is that they are often ahead of the game with IT despite being strapped for cash. E-learning in particular has become a big part of the picture but using iTunes takes the delivery of online material to a whole new level and indeed a whole new audience.

Apple claim it isn't IT intensive either - which I can believe - and probably just as well. There's nothing worse than the IT getting in the way, particularly with your typical woolly academic.

Now if only the batteries in iPods were replaceable....

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Comments: (3)

A Finextra member
A Finextra member 07 October, 2008, 12:28Be the first to give this comment the thumbs up 0 likes

Add authentication and we can all get that degree we really wanted online from anywhere.

A Finextra member
A Finextra member 08 October, 2008, 11:16Be the first to give this comment the thumbs up 0 likes

Techies are too caught up in building the next killer application. Often the bigger innovations are in applying existing technology to new or better use. Apple is great at this and they have done it again.

A Finextra member
A Finextra member 08 October, 2008, 16:58Be the first to give this comment the thumbs up 0 likes

I agree! Using something that exists already and finding something really useful to do with it - that always impresses me.