An article relating to this blog post on Finextra:
Apacs talks up take-up of online card security schemes
Cardholder take-up of the MasterCard SecureCode and Verified by Visa online authentication services has increased by 600% over the past two years, according to stats from UK payments group Apacs.
Well, I'm glad APACS pointed out that the rise in 'take-up' is because of making it mandatory for cardholders.
Not all merchants use these solutions, so the security coverage for cardholders is quite spotty.
It's also understandable that consumers complain because both these solutions make it quite easy for fraudsters to phish cardholders out of their verified by visa and ucaf/spa credentials.
If banks truly cared about offering the right solutions to the problem, they wouldn't have to make solutions mandatory. Banks can start rebuilding confidence with their customers by offering the right solutions that cardholders themselves would readily take-up
because they see that the system will solve the problem and because they feel confident and secure about using the system.