11 March 2015

Barclays begins in-branch beacon technology trial

02 December 2014  |  9144 views  |  0 barclays Branch signage

Barclays is to use in-branch beacon technology to alert staff to the presence of customers with disabilities.

The initiative, developed in response to a customer from the Barclays Sheffield branch, will reduce the need for customers to have to explain their accessibility needs each and every time they enter the branch.

An initial three-month trial of the technology will be held at Barclays' Sheffield branch in Pinstone Street from 3 December 2014, to coincide with the United Nations International Day of Persons with Disabilities.

Customers can choose to opt-in to the service by pre-registering their information through an app. These customers can share information about their accessibility need and even a photo of themselves, so they can be identified as soon as the app senses the Beacon and sends a notification to iPad-wielding branch staff.

Elaine Draper, director of accessibility and inclusion at Barclays says: “Beacons are the latest in a long line of innovative initiatives from Barclays designed to make our customers lives easier, particularly important for people with non-visible disabilities - something our customers have told us is an issue."

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