Canadian bank CIBC and telco Rogers have roped in Olympic gold medal-winning triathlete Simon Whitfield to carry out the country's first NFC mobile credit card payment.
To make a mobile payment on an NFC mobile, payers have to fidget around with their smartphone, switch on NFC, fire up the mobile wallet app, choose the right card, hope for network coverage, and so forth. Didn't realize until now that it takes an Olympic
triathlon gold medal winner to jump so many hoops!
On a more serious note, "...they want all of the benefits and rewards they've come to expect from their credit card." brings up an important point. Customers will qualify for the basic rewards by using their credit cards, whether in the plastic or mobile
form factor. Offers expected to stimulate the shift in consumer preference to the mobile form factor should then be in excess of the baseline rewards anyway provided by the card issuer. Wonder who is going to fund those additional rewards.
Excellent salary with uncapped commissionMilton Keynes
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