Internet banking has overtaken branch visits as the preferred access channel for banking services in Australia, according to a 'state of the nation' study by Roy Morgan Research.
Banks in Australia will reduce their network of branches in
proportion to the popularity of their websites. This is an inevitable by-product of the internet age. The popularity of the internet for banking in Australia is huge, and will increase in years to come.
This will eventuate through the public increasing their use of both credit and debit cards as a result of the new functionality of Visa PayWave and MasterCard PayPass, the increasing use of mobile phone banking, the eventual efficiencies of the National
Broadband Network (NBN) currently being laid throughout Australia, and through the desire of the Reserve Bank of Australia (RBA), to get all players in the banking system to update their computer systems to accommodate instant or real-time transactions, by
Once all Australian banks have introduced new computer hardware and software to accommodate instant or real-time transactions, and for these functions to be available 24 hours a day, seven days a week, this will make internet and mobile banking even more
popular. Unfortunately, the downside will be increased unemployment through more branch closures.
If you ignore the black internet line, it looks like ATM is the main reason for branch visits falling (getting out cash). The internet has more likely replaced need to write a cheque or pay in cash - activities that didn't required the branch in the first
John is right about the grwoth of Intrenet and Mobile banking. I am surprised Mobile hasn't featured as a a line in its own right in the research?
It wil also be interesting to see if NFC payments and wallets like Commbanks Kaching eventually (on top of Internet transfers) affect ATM visits anytime?
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© Finextra Research 2014