Oz telco Optus targets iPhone owners with contactless stickers

Source: Optus

Optus today has announced new payment accessories, a band and a sticker, for its mobile payment facility,

Cash by Optus. Now available for the majority of devices used by Optus mobile customers, Cash by Optus gives customers the flexibility to make quick and easy contactless payments using compatible smartphones. No more scraping for change or digging through your bag, simply grab your phone or payment accessory, wave and pay.

Cash by Optus payment accessories uses Near Field Communication (NFC) and Visa payWave technology and allows prepaid and postpaid mobile customers to turn their compatible smartphones into a quick and easy way to make contactless purchases under $100.

Ben White, Acting Managing Director of Product and Marketing at Optus said, “Optus is excited to expand Cash by Optus with the introduction of the new payment Stickers and Bands. It has always been our aim to bring the ease and convenience of Cash by Optus to as many customers as possible, across a range of smartphones and these new payment accessories enable us to do just that.”

New and existing Optus mobile customers can sign up for Cash by Optus by jumping online and following the simple instructions. All they need is an Optus prepaid or postpaid mobile account, a compatible smartphone, and the Cash by Optus app. Depending on their device, customers can then choose from:

Cash by Optus Band: Enjoy a jog without the hassle of carrying around a bulky wallet or phone thanks to the new Cash by Optus Band. Compatible with a wide range of smartphones that support Cash by Optus, the band is a simple and flexible way to make purchases while out and about without the need for a wallet or phone. The band links directly to the Cash by Optus app so payments can be made using only the band without the linked phone nearby.

Cash by Optus Sticker: For those customers with a compatible non-Android smartphone who want the ease and convenience of Cash by Optus and can’t stand the idea of leaving home without their phone, then the Payment Sticker is a great solution. The sticker attaches to the back of the device, linking directly to the Cash by Optus app and letting you use your smartphone to pay for goods and services instead of using cash or plastic debit and credit cards.

Cash by Optus SIM: Customers that want to use Cash by Optus on their NFC ready Android smartphone without a Payment Accessory can select a Cash by Optus SIM, allowing them to make purchases using just their Android smartphones.

“Cash by Optus Payment Accessories is the natural next step for Optus since we were the first Australian telco to introduce a mobile payment solution to the market in 2014. Backed by two trusted names, Visa and Heritage Bank, Optus is continuing to look at ways to expand Cash by Optus and bring innovative products and services to our customers,” Mr White said. 

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