19 September 2014

ReD and Banca Sella team on fraud prevention for Italian e-merchant

16 July 2014  |  847 views  |  0 Source: ReD

ReD, a leading global fraud prevention provider, and Banca Sella Group today announced a partnership that will deliver an industrial strength fraud and payments solution to ecommerce merchants.

Integration of the ReD Shield® real-time online fraud prevention service with Banca Sella's GestPay platform - which is among the most widely used in Italy - will enable Banca Sella's 7,000 online merchant customers to drive up revenue growth, protecting genuine customers while reducing payment fraud and minimising fraud management costs.

Merchants looking to expand internationally will benefit from a robust, well established fraud prevention solution that draws on global data, identifies global fraud patterns and is already in use by major ecommerce merchants in multiple market sectors, around the world.

Alberto Bordiga, Vice President, Payment Systems for Banca Sella commented: "Our agreement with ReD demonstrates once again our commitment to support our merchants, from major brands to the smallest businesses, with the most up-to-date solutions, providing the best service to meet their needs. The integration with ReD Shield enables us to support our merchant customers as they grow their businesses, at home and internationally."

Andrew Quartermaine, European Business Development Director at ReD, added: "We are proud to partner with Banca Sella Group, a leader in online payments in Italy, to enhance their service to merchants. ReD is committed to extending the reach of ReD Shield across Southern Europe, where our business is now growing rapidly as merchants and payment service providers recognise the benefits of a robust and proven fraud prevention solution."

ReD Shield is a leading real-time fraud prevention service that is tailored to the requirements of ecommerce merchants. ReD Shield uses multiple advanced technologies, automated processes and a user-friendly customer interface to ensure that genuine transactions are processed while potentially fraudulent ones are identified and isolated. The ReD Shield service, delivered by a team of expert risk analysts, minimizes payment fraud while reducing the need for costly mananual reviews. 

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