The objective is to continuously improve user experience through meaningful innovations: Yapital, the first European cross-channel payment solution, is currently testing payment by fingerprint scan. The technology could replace PIN entry when paying by smartphone.
"Yapital seeks to rapidly harness new technical possibilities, if they actually improve user experience," says Oliver Kress, Senior Vice President Innovations at Yapital: "As the major smartphone manufacturers are now integrating fingerprint scanning into their products, we have immediately launched appropriate tests." The aim is to discover whether new technologies meet the demands that Yapital places on usability and security. According to Kress "it must be easy, intuitive and secure for the consumer - only then we will implement it".
The payment process by fingerprint would already be this year's third major innovation by the cross-channel payment solution: In 2014, Yapital already introduced the integration of Bluetooth Low Energy (BLE), as well as purchasing by scanning a QR code directly from advertising spaces, for example from shop windows or posters.
© Finextra Research 2014