23 July 2014

Icici Bank launches pre-paid transit and shopping card

07 March 2014  |  1516 views  |  0 Source: Icici Bank

ICICI Bank, India's largest private sector bank, today announced the launch of a combo prepaid card in association with the Uttar Pradesh State Road Transport Corporation (UPSRTC).

The card was launched by Hon'ble Transport Minister, Uttar Pradesh, Shri Durga Prasad Yadav and Mr. Utpal Isser, Zonal Head (Uttar Pradesh & Uttarakhand), ICICI Bank Ltd.

The ICICI Bank Combo Prepaid card, co-branded by UPSRTC, comes with the dual benefits of a travel card as well as a shopping card on a single card.

This first-of-its-kind pre-paid card offers users the convenience of not having to pay cash for buying tickets for every trip undertaken on a UPSRTC bus or buying paper passes for monthly or quarterly season tickets. In addition to this, customers can use this same card to shop online as well as at stores.

Key benefits of the ICICI Bank Combo Prepaid Card:


Ease of travel on UPSRTC buses
Wider acceptability at all VISA® Point of Sale (POS) retail shops, malls and websites for cash-less shopping
No requirement of minimum balance on the shopping card, shop till balance is zero
No need to open a bank account to avail shopping card benefits
Free SMS alerts on every transaction done through shopping card
24x7 customer care assistance for shopping card
Secure and safe shopping transactions


On this occasion Mr. Rajiv Sabharwal, Executive Director, ICICI Bank, said, "At ICICI Bank, we strongly believe in the 'Khayal Aapka' philosophy of keeping the needs of the customer as the focus of all our initiatives. As part of our constant endeavor to bring new, innovative offerings to our customers, we are delighted to partner with UPSRTC to introduce this first-of-its-kind card in the country, in Uttar Pradesh. This card will give commuters of UPSRTC greater convenience and ease of travel. We are confident that this initiative will go a long way in setting new benchmarks for efficiency and help in increasing electronic payments in the country."

The ICICI Bank Combo Pre-paid card will be exclusively available at UPSRTC bus depots in Uttar Pradesh.

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