25 May 2015

Bloomberg to install information hubs into London City Airport

10 January 2014  |  1383 views  |  0 Source: Bloomberg L.P.

Bloomberg L.P., the global business and financial information and news leader and London City Airport (LCY) today announce a three-year agreement to install an immersive, technology-driven Bloomberg brand experience brought to life across a number of physical and digital touch points within the airport.

Opening in spring 2014, the first Bloomberg Hub will enhance the experience of close to 3.4 million customers who pass through LCY each year. With nearly two thirds of those passengers travelling for business, the Bloomberg Hub will deliver relevant and timely news, data and travel information in Bloomberg’s hallmark smart, engaging style.

Maureen McGuire, Chief Marketing Officer, Bloomberg L.P. says: “The Bloomberg Hub embodies the Bloomberg brand: a dynamic, living network brought to life inside the airport. It is an innovative and exciting brand sponsorship, which goes beyond traditional advertising to deliver connectivity and valuable, up-to-the-minute news and data to business travellers. This is Bloomberg’s biggest brand initiative worldwide and reinforces our continued investment in London as a leading global financial centre.”

Matthew Hall, Chief Commercial Officer at LCY comments: “Time is money, and staying productive while in transit is of paramount importance to today’s business traveller. The Bloomberg Hub adds an innovative extra dimension to the airport’s core propositions of location, convenience and speed of transit, which are what makes LCY London’s business airport of choice. Bloomberg’s unrivalled provision of business-focused information and ancillary data will allow our customer base to complete their journey better prepared for what’s happening in the world.”

Comments: (0)

Comment on this story (membership required)
Log in to receive notifications when someone posts a comment

Related blogs

Create a blog about this story (membership required)
Your browser is unable to support Flash files.

Top topics

Most viewed Most shared
Cash overtaken by non-cash payments in the...
7173 views comments | 48 tweets | 31 linkedin
UK opts out of European online payments se...
6474 views comments | 21 tweets | 15 linkedin
MasterCard launches personal payments serv...
6174 views comments | 15 tweets | 29 linkedin
Metro Bank to offer consumer loans via Zop...
4903 views comments | 29 tweets | 21 linkedin
Bigger banks may have to set up their own...
4655 views comments | 34 tweets | 28 linkedin

Featured job

Basic £90-110K OTE c. £200K AND NO CEILING
London based with substantial travel in the DACH Region

Find your next job