Accourt Limited, a leading provider of consultancy services to the cards, payments and financial services industry, announced today that Susie Dunbar has joined the company.
Susie comes from a background in Marketing, PR, and Brand Strategy. Joining Accourt from LVMH, the global leader in luxury goods, she has spent three and a half years working as the Marketing Manager for Zenith watches.
In her time at Zenith she worked on marketing and media strategies, digital marketing projects, Brand Ambassador Relations, PR management, Corporate Relations, and national and global events. Zenith watches sponsored the "Austrian daredevil" Felix Baumgartner who recently jumped from the stratosphere reaching an estimated speed of 833.9mph, breaking several world records in the process.
In her role Susie will work as part of the Sponsorship practice under Accourt Partner, Peter Trembling in the development of sponsorship opportunities for the cards & payments sector in sport, the arts, music, and entertainment. In particular, Susie will help develop a strategy for clients which brings together the elements of sponsorship, cashless stadia, co-branded, affinity, and loyalty programmes, and database monetisation.
Commenting on her new role, Susie said "I am delighted to be joining such an innovative and well respected company as Accourt. I believe the opportunity to work on such unique and exciting projects in sponsorship, combined with the company expertise in payment consulting is unrivalled in the current market. I look forward to developing this new business focus for Accourt and providing a professional and unique service for our client base.
Peter Trembling, Partner at Accourt, welcomed Susie to the company: "Susie is a valued addition to our Sponsorship, Data Monetisation and Cashless Stadia Practice. She brings experience, vitality and brand marketing expertise to a rapidly developing sector of our business. I am delighted that we have managed to secure Susie for this role ".