Small businesses and retailers that have never accepted card payments and previously operated on a cash- and invoice-only basis are turning to mobile point-of-sale (MPOS) solutions to expand their customer base and sales. Established retailers are also adopting MPOS solutions to engage customers in-aisle and enhance the retail and payment experience. MasterCard introduced the MasterCard Mobile POS Program to provide guidance to Mobile POS solution providers and promote simple and secure transactions when consumers use their debit, credit and prepaid cards to pay merchants that use these devices.

Currently, the following Mobile POS solutions providers have successfully completed the registration and self-certification process for their solutions: Corduro, Ezetap, Elavon, Handpoint, Itos, iVeri, iZettle, JSC Smartfin (2Can), Miura Systems, NetSecure Payments (Kudos), Payworks, ROAM, SCCP (Swiff), Soft Space, Square and Thyron Systems.

"Elavon greatly appreciates the leadership MasterCard provides through the MasterCard Mobile POS program," said Mark Latham, VP International Mobile Products at Elavon Merchant Services. "Since Elavon was the first to market with a secure, chip and PIN mobile payment solution, demonstrating our standing as a world leader in end-to-end card payment technology solutions and our commitment to helping businesses of any size, we know first-hand that there is a need for clarity and guidance in the emerging Mobile POS channel - and we greatly appreciate MasterCard's support."

All Mobile POS solution providers currently not registered in the program are invited to register and self-certify their solution against MasterCard's best practices.

"There are millions of mobile POS solutions in-market today. That's millions of merchants who have spoken loud and clear about the benefits of moving from cash to electronic payments," said Mung Ki Woo, Group Executive, Mobile, MasterCard Worldwide. "Mobile devices are rapidly transforming the pooint of sale experience, both for consumers and merchants, and the growth of this program demonstrates our long-term vision to provide technology and tools that support the transition of every mobile phone into a shopping device."