21 May 2013
Find out more

I'm a person, not a bank: tweeters mistakenly bombard @natwest

25 June 2012  |  8554 views  |  1 Natwest logo web screen shot

Among the many victims of RBS's systems meltdown over the last few days, the most unusual may be Natalie Westerman, a 22 year old woman who happens to go by the name @natwest on Twitter.

Westerman, a teacher from Newcastle Upon Tyne, has been bombarded with messages from irate customers despite changing her name to 'natwestnotthebank' and adding 'I'm a 22 year old woman and I'm not a bank." to her profile.

She has spent the last two days politely and patiently directing misguided tweeters to @natwest_help most of whom have apologised, although some have blamed her for using the handle.

Westerman is not the first Tweeter to gain mistaken attention thanks to an ambiguous account. Last year American Ashley Kerekes was inundated with cricket-related messages thanks to her @theashes name.

Meanwhile, RBS says that services are getting back to normal as it works on clearing the backlog of payments that has built up through the last few days. Yesterday, in a Sunday first, 1200 branches were opened and call centre staffing levels doubled to deal with angry customers. Branch hours have again been extended for today.

Chief executive Stephen Hester apologised in a statement and vowed "that no one will be left permanently out of pocket as a result of this, and again, they should contact us directly about this".

Attention is now turning to the cause of the mess, with speculation mounting that problems were exacerbated by RBS's outsourcing of many IT functions to sites in India. According to BBC business editor Robert Peston, citing sources, "there is an implication that outsourcing contributed to the problems - though they won't say whether this is an issue of basic competence or of the complexities of co-ordinating a rescue when a variety of parties are involved".

The Unite union's David Fleming has also linked the tech troubles to outsourcing and job cuts, saying: "Serious questions must be asked as to why constant job cuts are being made when there are clearly serious issues which need addressing by management. Customers and staff have the right to expect more from their bank."

Update: Having dealt with the barrage heroically, Westerman appears to have decided to call time on her customer service career, retiring the @natwest handle.

Comments: (1)

Comment on this story (membership required)
A Finextra member | 25 June, 2012, 14:29

So...NatWest finally admits it's not a bank?!

;o)

Log in to receive notifications when someone posts a comment

Related stories

22 June, 2012
21 June, 2012

Related company news

 
Find out moreFind out more

Who is commenting?

Featured job

Competitive Salary
London

Find your next job