UK banking group Barclays is creating over 200 jobs with the establishment of a new outbound call centre at its facility in Liverpool.
Barclays says it will recruit 24 full and part-time account consultants every month for the next 10 months for a new "proactive" division that will be established at its Wavertree Technology Park building. The facility already houses an inbound call centre employing 1000 staff.
The new unit will be Barclays' second centre focusing on calling customers, following the establishment of a division in Sunderland 18 months ago.
Says Alan Longmuir, head, premium segments, Barclays: "Our proactive contact centre division has grown rapidly to meet the needs of our customers and clients right across the UK retail banking portfolio - from our personal customers to our local business and premier clients."
Last month the bank's Barclaycard unit was hit with the maximum possible fine - £50,000 - by UK regulators for making an "extremely high number" of silent and abandoned calls to cardholders from contact centres. Silent calling occurs when contact centres using automated phone systems dial more numbers than staff can handle, leaving the line quiet when the recipient answers.