Dow Jones Wealth Manager systematically maps trusted news from Dow Jones and other leading sources to client-specific investments and professional and personal interests. This Client News Match functionality enables advisors to better engage affluent clients and prospects with more frequent and meaningful communication, delivering a superior level of service that leads to more assets under management

Now, advisors from firms of all sizes, including wealth management boutiques and branch offices, will be able to access Dow Jones Wealth Manager. Instead of spending hours searching for information of interest to each client, advisors can use Client News Matches to read Dow Jones Newswires, The Wall Street Journal and other premium sources from the client's point of view. Then, advisors can develop a custom communication plan for each client, prospect or group of clients. Advisors also benefit from a Dow Jones Wealth Manager editorial team that selects news and information to keep them up-to-date on industry trends, investment products and practice management.

A study commissioned by Dow Jones from CEG Worldwide titled, "Cultivating the Affluent Client," found that the most successful advisors who practice a client-centric approach to wealth management have, on average, 10 times as many assets under management ($301 million) as financial advisors with other practice models and more than 11 times the average fee-based assets ($184 million). The study also found that successful wealth managers build client relationships through regular and personalized client contact, and that clients want an average of 28 contacts per year from their advisor.

"Loyal clients are the key to a strong and profitable wealth management practice," said Dennis Cahill, senior vice president and chief product officer, Dow Jones Enterprise Media Group. "In fact, according to CEG research, the most successful wealth managers establish close relationships with their clients by delivering a client-customized offering of services, products and communication. Dow Jones Wealth Manager was designed to be the Client-Loyalty Engine, propelling customized communication centered on client's needs, goals and passions, and nurturing personalized, collaborative relationships between advisors and their high-net-worth clients."

The Web-based Dow Jones Wealth Manager provides streamlined access to targeted information so advisors can extend a high level of personal care and attention to all of their clients. Now, Dow Jones Wealth Manager offers:

• Client News Match - Custom profiles of each client's holdings, interests and goals are mapped against the entire Dow Jones Wealth Manager content set. Advisors use the resulting Client News Matches to drive customer contact via phone or email - or even to suggest a meeting.
• Trusted and Premium Content - Advisor will be reaching out to clients with sources they trust; according to a survey conducted by Beta Research, affluent investors rate Dow Jones the most trusted and valued news source for investment decisions. For the widest range of Client News Matches, Dow Jones Wealth Manager includes Dow Jones Newswires, all editions of The Wall Street Journal, Barron's and SmartMoney, as well as leading national newspapers and 50 publications from Factiva.
• Scrolling Headlines and Top Stories - Advisors will be up to speed and on top of news that may affect client holdings with continuous coverage of news and events worldwide. Headlines can also be launched in a separate browser.
• Alerting and Saved Search - Searches are stored for speedy retrieval, and Alerts quickly highlight the topics that matter most to clients and prospects.
• Wealth Manager Collections - To keep advisors on top of critical information, specialist editors select stories covering industry trends, investment products and practice management from Dow Jones and global industry and trade publications from Factiva, then summarize, rank and organize them into more than 20 collections.

The new Web site is also included in the Dow Jones Wealth Manager Web Services offering. Client firms that integrate Dow Jones Wealth Manager into their critical client-service applications will be able to offer their advisors remote access to Client News Match and other functionality. Data can be shared between the Web version of Dow Jones Wealth Manager and a Web services implementation.