28 May 2015

Identity Theft Expert

Robert Siciliano - IDTheftSecurity.com

592Posts 1,488,999Views 60Comments

What Are Your Digital Assets Worth?

13 October 2011  |  3137 views  |  0

Digital assets include: entertainment files (e.g. music downloads), personal memories (e.g. photographs), personal communications (e.g. emails), personal records (e.g. health, financial, insurance), and career information (e.g. resumes, portfolios, cover letters, contacts), as well as any creative projects or hobbies involving digital files.

If your PC crashes or is hacked and your data is not properly backed up, how devastated will you be? Whether for personal use or for business, chances are you have a collection of documents, music, and photos that, if compromised, would almost feel as if your house and all your belongings had been burned up in a fire.

A recent survey found that 60% of respondents own at least three digital devices per household, while 25% own at least five. (Digital devices are mainly desktop or laptop computers, tablets, and smartphones.) As many as 41% of those surveyed spend more than 20 hours per week using a digital device for personal use. Admittedly, I’m online for at least 16 hours a day.

Photographs and similar memorabilia are the main digital asset that most people (73%) consider irreplaceable, should they be lost without having been backed up. Respondents valued personal memories at an average of $18,919, compared to $6,956 for personal records, $3,798 for career information, $2,848 for hobbies and projects, $2,825 for personal communications, and $2,092 for entertainment files.

Consumers estimate the total value of all their digital assets on multiple devices at an average of $37,438, yet more than a third lack protection for those devices.

According to Consumer Reports, malware destroyed 1.3 million personal computers and cost consumers $2.3 billion in the last year. Not only have hackers continued to target PCs, with the increased popularity of tablets, smartphones, and Macs, threats are becoming both more common and more complex for non-PC devices. For example, according to McAfee Labs, malware targeted at Android devices has jumped 76% in the last three months.

Many people protect their PCs and digital assets from malware by installing antivirus software. When it comes to smartphones, tablets, and Macs, however, they leave the doors open to criminals. Bad guys are now targeting these devices, as they have become the path of least resistance. Now more than ever, a multi-device security strategy is necessary.

 

Blog updated: 18 May 2015 18:37:24
TagsSecurityRisk & regulation

Comments: (0)

Comment on this story (membership required)
Log in to receive notifications when someone posts a comment

Latest posts from Robert

Trusting too much brings Trouble

26 May 2015  |  399 views  |  0  |  Recommends 0 TagsSecurity

3 More Ways Criminals use influence to steal

23 May 2015  |  992 views  |  0  |  Recommends 0 TagsSecurity

3 Ways Criminals influence to steal

22 May 2015  |  967 views  |  0  |  Recommends 0 TagsSecurity

Tax Return Basics: What You must know!

16 May 2015  |  2664 views  |  0  |  Recommends 0 TagsSecurity

Time to check your Facebook Privacy settings

14 May 2015  |  2716 views  |  0  |  Recommends 0 TagsSecurity

Robert's profile

job title Security Analyst
location Boston
member since 2010
Summary profile See full profile »
Security analyst, published author, television news correspondent. Deliver presentations throughout the United States, Canada and internationally on identity theft protection and personal security....

Robert's expertise

Who's commenting on Robert's posts

Ketharaman Swaminathan
Bjorn Soland
Prasenjit Das
John Serocold
Charmaine Oak
Iain Montgomery
Otmane EL RHAZI
Boris Taratine
Michael Rosenstein
Fred Pyziak
Matt Scott