Visa has partnered with Burger King to promote the use of plastic cards instead of cash in the fast food sector. Over the next three months Burger King customers paying for meals with Visa will qualify for a free meal on every tenth purchase.
Nice to see Visa doing its bit to fight the scourge of obesity and encourage healthy lifestyle options among its customers.
Make mine a Double Whopper with Cheese! (for the health conscious food faddists out there that's a mere 923 calories - nothing I couldn't shake off with a ten-mile run).
© Finextra Research 2014