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Ketharaman Swaminathan

From Multichannel To Omnichannel And Beyond

Over the years, my background in IT marketing and product management has brought me close to the subject of how a software should be extended over new channels. I can recall being involved in drawing ...

08 Dec 2013
Ketharaman Swaminathan

Why Banks Can't Transform Legacy Applications - Part 2

In Part 1 of this blog post, I'd described three issues with open systems that held banks back from transforming all their legacy applications to open systems. Here are three more: Sudden loss of fu...

01 Dec 2013
Ketharaman Swaminathan

6 Reasons Why Banks Can't Transform Legacy Applications

During a meeting with the CIO of a Top 5 bank in Germany, I was introduced to a lady who was retiring that same weekend. The CIO averred that she was the last employee in the bank's IT department who ...

25 Nov 2013
Ketharaman Swaminathan

Is The US Closed Loop Payment System Increasing Credit Risk?

In other words, is the US "Closed Loop" payments system making Americans less creditworthy? For several years, American travelers have been having a tough time trying to use their magstripe ...

06 Oct 2013
Ketharaman Swaminathan

Mobile Wallet Has Few Takers - Even At Starbucks

In a world that's awash with exuberant projections of mobile payment spends in 2022 from products that are not yet launched in 2013 - no, I’m not just looking at you, ISIS - GigaOm introduced a sense ...

30 Sep 2013
Ketharaman Swaminathan

Accelerating Mobile Wallet Adoption By Fixing What's Broken

In Mobile Wallets Should Fix What's Broken - And It Ain't Payments, we saw why consumers were more likely to try out mobile wallets for store loyalty cards than debit or credit cards. In this post, w...

16 Sep 2013
Ketharaman Swaminathan

Mobile Wallets: Fix What's Broken - And It Ain't Payments

My leather wallet wore out recently. With so much buzz around mobile wallets, I was wondering if I should even bother with another leather wallet. Before switching to a mobile wallet, I inventoried th...

09 Sep 2013
Ketharaman Swaminathan

Will High NIM Propel Indian Banks Into FORTUNE 500?

The fragmented state of the banking industry and, arguably, the relatively conservative policies of the Indian banking regulator Reserve Bank of India, have kept the assets of Indian banks somewhat su...

22 Jul 2013
Ketharaman Swaminathan

Open Letter To My ePayment Gateway Company

The proverbial ink has hardly dried on my blog post titled Mobile OTP: Cyanide Or Caffeine For Online Payments? than I saw the following 'kiss-of-death' screen on my laptop <Finextra readers to pl...

14 Jun 2013
Ketharaman Swaminathan

Mobile OTP: Cyanide Or Caffeine For Online Payments?

I recently received an SMS from one of my credit card issuing banks - the Indian subsidiary of a British high street bank that has a global presence - informing me about the following change in proced...

03 Jun 2013
Ketharaman Swaminathan

Why Is This Data Breach Different?

What data breach? Are you talking about the one that happened at Heartland in 2009? Or, maybe the Fidelity one from 2011? Again, no? Oh, you're referring to the latest one that led to the arrests in N...

20 May 2013
Ketharaman Swaminathan

Linking Aadhaar Number To Bank Account

Running From Pillar To Post To Link Aadhaar Card To Bank Account On my last few visits to the Internet Banking portal of this bank - a Top 3 private sector bank in India - I'd been seeing the banner s...

14 May 2013

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