20 December 2014

Digital Money

Anas BouraniMisys - London

Play, Win and Show it Off!

02 June 2014  |  2217 views  |  1  |  Recommends 2

Banks love to win. So do customers. Gamification truly takes off when customers see the real value gamification can give to them. To that end, I would like to examine how gamification drives customer value. In short, value for customer can be grouped in two broad categories, social and financial. Let me take a second to explain by what I mean ...

TagsMobile & onlineInnovationGroupInnovation in Financial Services
Anas BouraniMisys - London

Tweet or become obsolete - banks selling using social media

30 December 2013  |  4888 views  |  1  |  Recommends 3

I had the opportunity to visit Beirut recently, where I met and addressed senior executives from various banks. It became apparent that many banks are still seeking to understand how best to leverage social media. Of course, this is a huge subject to cover in a single blog, so I will address one specific aspect of social media – micro blogging. ...

TagsMobile & onlineInnovationGroupInnovation in Financial Services
More blog posts
Anas BouraniMisys - London

Gamification Addiction - will banks get hooked on dopamine?

06 November 2013  |  5810 views  |  1  |  Recommends 2

I seem to be finding a lot of articles relating to gamification nowadays. I read this Forbes articles recently and it really resonated. It is strange how gaming and entertainment, despite seeming ...

TagsMobile & onlineInnovation
Previous 1 Next
 
1,272
Active bloggers
24,685
Members
8,344
Posts
11,687
Comments

Top bloggers: 30 days

Most viewed Engaging
Laurence Leyden

Responsible for SAP Business Development...

Robert Siciliano

Security analyst, published author, tele...

Paul Love

A payments professional, consultant, SME...

David Gibbard

Leader in the OmniChannel and Digital Ba...

Lu Zurawski

Bipolar electronic payments expert. Curi...

Who is commenting on these posts

Rozar Fid
Eric Lindeen
Sreeram Yegappan
Ketharaman Swaminathan
Simon Sanderson
enrico camerinelli
Alex Letts
Andrew Miller
Iain Montgomery
Lu Zurawski
Alexander Peschkoff
Chetan Ghadge

Anas's blog archive

June 2014 (1)2013 (2)