Ketharaman SwaminathanGTM360 Marketing Solutions - Pune
19 October 2014 | 4280 views | 0 | Recommends 0
President Barack Obama’s credit card got declined in a New York restaurant. The likely reason, to quote Obama himself, was “…I guess I don’t use it enough, so they thought there was some fraud going on.” While this is the most high profile example of predictive analytics going awry, it’s not the first and it certainly won’t be the last. Many of us ...
TagsCardsRisk & regulation